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Saturday 22 January 2022


 Continuing with the commitment to support the Armed Forces, India’s leading consumer durable company, LG Electronics under its #KarSalaam initiative has pledged to contribute Rs. 1 Crore to the Armed Forces Flag Day Fund (AFFDF) on Republic Day. Launched in 2017, the ‘Kar Salaam’ initiative has been dedicated to the veterans of Indian Armed Forces saluting their spirit of generous contribution and service towards the nation. The contributions made in 2021 were utilized in funding education of children.

To further support the cause, LG will be conducting a public awareness drive to request and urge people to come forward, show support for the cause and contribute to the Armed Forces Flag Day Fund. LG Electronics will also run a TV, radio, and digital campaign between January 20 and January 31, 2022, to further amplify communication across the masses for the initiative. The awareness campaign will also run at 7,000 retail stores across the country.

Commenting on the occasion Mr.Young Lak Kim- MD LG Electronics India said, “LG Electronics has been operating in India for the past 25 years and we have always been committed for welfare of society. Our Kar Salaam initiative underscores this philosophy and is a gratitude to the brave hearts who have selflessly contributed to the nation. We thank the Kendriya Sainik Board for helping us implement this initiative and hope we would be able to bring some positivity and joy to the families of thousands of ex-servicemen of the Defence Forces.”

Air Cmde B Ahluwalia, VSM, Secretary KSB  said, “We would like to thank LG Electronics for their continued support and for inspiring others to come forward and contribute to the welfare of those who had dedicated their lives for the nation. The Kar Salaam initiative has over the years created a lot of awareness and helped generate funds. We are confident, this year more people come forward and contribute to the cause that helps us improve the lives of war widows, children of martyr’s, war disabled soldiers & Ex-servicemen.”

Living by its philosophy, LG Electronics has been investing in several CSR initiatives to help the community in every possible aspect. Ahead of India’s 73rd Republic Day, LG Electronics has pledged to support the chivalry and sacrifice of India’s brave soldiers for their unmatched contribution to the nation. The contribution made by LG Electronics will help the dependents of brave martyrs, veterans and their families

Tuesday 7 December 2021

The Smart Home of Today and Technology

The past two years have accelerated the adoption of smart technology and home entertainment within the comforts of our living room. With the majority of the population being restricted indoors and most working remotely, usual activities, places, and events that earlier broke the monotony of the daily routine were stripped away, with one’s own home becoming the modern-day comfort zone. 

According to a Statista report, the Indian smart home market is expected to be around $6 billion by 2022, a two-fold increase from $3 billion estimated in 2020. Globally, this number is expected to reach $53.45 billion by 2022. This is due to the higher acceptance for home appliances or devices that are smart, connected, energy efficient. With an increasing focus on wellness and improving lifestyle want to enhance their homes with smart products that make their chaotic routines interesting and easy. Modern-day consumers are looking at upgrading their homes with devices that provide them with a unique experience every time they say, “Hi! Show me something new today.”

To meet the evolving needs of the customers, LG through its cutting-edge appliances, air solutions and home entertainment devices created a modern-day smart home for better-connected living. Delivering the best-in-class user experience, LG’s TVs feature webOS 6.0. The smart TV platform features built-in Google Assistant & Amazon Alexa, offering access to many of the most popular streaming apps. Consumers can experience the wonders of AI - artificial intelligence as only an LG TV comes with AI ThinQ, an innovative and intelligent design to control your TV and appliances in one’s home. It runs on voice commands and opens new possibilities for comfort and luxury. The home screen has been redesigned to show everything worth watching, all in one place. One can enjoy personalized content recommendations based on their watch history, quick access to a variety of content, and easier control of connected devices.

Featured in LG’s Nano Cell & UHD TVs, Quad-Core Processor 4K removes video noise and creates more vibrant colour and contrast. Low-resolution images are upscaled and reproduced at close to 4K quality. Packed with AI capabilities, the processor also knows when, where, and how to improve the sound, creating virtual surround sound for a more immersive and cinematic experience. A light sensor measures the surrounding ambient light, then the processor finely adjusts tone mapping for optimal screen brightness. 

Housing the Magic Remote, LG TVs come with an ergonomic design that's easy to hold and a point and scroll system that allows faster searching. The remote comes with dedicated hotkeys for popular content and AI service providers, allowing users to jump to their favourite services with just a quick push of a button.

What’s more, LG Magic Remote not only controls your TV but your other  LG-connected devices too, and one can complete their smart adaptive viewing experience with voice-responsive LG smart audio devices like LG Soundbar AI ThinQ which supply immersive sound that changes settings according to content. These soundbars come with built-in Google Assistant and LG's ThinQ that turn your soundbars into your manager. Search for anything on Google, play music, control your connected LG ThinQ home appliances, or check their status - all with just a soundbar.

The LG soundbars also come with AI Room Calibration that uses algorithms to configure the best audio settings for your soundbar basis where you place it in just 15 seconds!

Disclaimer: Above article is a guest post on behalf of LG and is not authored by any of Tech Siddhi writers.

Thursday 28 October 2021

Picsart goes ‘The Digital Way’ to celebrate Diwali by adding special features

 No matter where you are, the spirit of celebration should always be accessible, especially at a time like this when the entire world is digitally connected. The spirit of Diwali incorporates lights, love and laughter with your loved ones. To make special moments from the celebration of India’s favorite festival extra special, Picsart launches special features to celebrate this Diwali ‘The Digital Way’.

Picsart has added a new and exciting Diwali themed range of stickers, fonts and replays, which give the user the ability to seamlessly recreate an edit or series of edits in just a few taps. These assets can be used by anyone to create unique Diwali content for social media or even greetings for loved ones. In the midst of the pandemic and the changing climate, celebrating Diwali digitally is an initiative to encourage loved ones to celebrate together no matter where they are, support climate change, local businesses, follow the rules of social distancing and cherish the liveliness of the festival through digital content creation.

“Diwali is the festival of lights and hope. It is that time of the year when the entire country of India sees happiness, joy and a spirit of unity. Picsart aims to celebrate the uniqueness of the special occasion the digital way by encouraging creators to bring their ideas to life with our special Diwali features and share it with everyone on this auspicious occasion. We wish everyone a safe, happy and prosperous Diwali.”said Ravish Jain, Country Head, India at Picsart.

Picsart is free to download for Apple, Android, and Windows and can be accessed on the web. Picsart Gold is available on a monthly or annual subscription basis for those wishing to enjoy premium editing. With Picsart Gold, subscribers have access to millions of stickers, hundreds of fonts, frames and backgrounds, and an entire library of free-to-edit content and stock photography.

Huge Offers on Range of TCL 4K QLED Smart TVs With Zest Dream Big, Pay Small Campaign

 If you wish to upgrade your TV to a smart TV then here’s a wonderful opportunity for you from TCL. You can now get home TCL 4K QLED Smart TVs at the best price during the Zestastic 2.0 campaign by Zest. The offer is valid on a selected range of TCL smart TVs till October 31, 2021. The customers will now be able to enjoy huge discounts and offers on smart TVs from TCL. With time our home entertainment needs have made a paradigm shift that has also led to the massive evolution of the TV industry. From TVs that were just meant to watch TV shows to TV that can now control your entire house, we have seen it all. The new range of TVs from TCL is a testament to their global leadership in the television manufacturing sector. The brand continuously offers the best in class products, all thanks to their cutting-edge technological innovations. The TCL products are designed and engineered to meet the expectations of today's modern, young, and dynamic consumers.

Speaking about the ZestMoney + TCL campaign Mike Chen, General Manager, TCL India said that“the demand for Smart TVs with advanced technology has seen a hike in the past few years and as a leading consumer electronic brand we understand the needs of the consumers and ensure to offer the best audio and visual experience through our products that are crafted especially to suit the demands of the modern, dynamic and young consumers”.  He further stated that, “India is a market where we have seen a spike in the demand of the smart TVs in the recent years and offers like these allow the consumers to fulfill their wish at the best price”.

How to Avail the Offer?

Customers can avail the benefits of the offer during the offer period by using coupon code- ZESTIT during checkout at TCL brand store page. The offer is available only on selected models.

List of Eligible Models

C825 Mini LED

One of the latest launches from TCL the C825 Mini LED is the first-ever Mini LED TV of India. The device promises better picture quality and precision than this TV all thanks to Dolby Vision IQ and Dolby ATMOS that provides the best in class picture quality and audio experience as well. The device also features Hands-free Voice Control for ensuring seamless control to users, enabling them to operate their TV using simple and direct voice commands.

C815 4K QLED

Featuring Quantum Dot technology along with Dolby Vision the TCL C815 offers a flawless viewing experience, the TV also supports HDR 10+ and MEMC. In terms of audio, the TV supports Dolby Audio, which is combined with an ONKYO soundbar for really immersive listening. The ultra-slim metallic casing of the TV complements any interior.

C715 4K QLED

Featuring Quantum Dot, Dolby Vision, HDR10, and IPQ Engine the device promises an exceptional TV viewing experience. Supported by Dolby ATMOS the TV also offers DTS Smart Audio Processing for a never before listening experience. The Hands-free voice control feature ensures seamless control of the TV.


The TCL C725 offers awesome display and sound quality along with the in-built smart features. The TV allows you to stay connected, updated and happy. Enabled with far-field voice control you can now access and control your TV without using the remote. With the game master now you can enjoy a gaming experience like never before. The customer can avail additional discounts on the TCL C725 4K UHD QLED TV.

P725 4K LED

Powered by TCL Smart AI the P725 comes with a magic camera to give you cutting edge intelligent functions and a range of entertainment experiences. The viewers also get to enjoy super smooth visuals through MEMC. The TV is built for more interactive functionality and better entertainment. Priced at INR 87,999 the TV is available in 65-inch screen size.

P715 AI-Enabled 4K LED

The device sports A+ Grade Panel along with micro dimming to ensure the best in class picture quality. The Dolby Audio promises ultra-realistic and enhanced sound. The device also comes up with smart connectivity where you can operate your TV in a smarter way of living.

P615 4K LED

The device is capable of producing stunning details, all shades of light, and natural colours for a truly immersive viewing experience. The 4K upscaling technology coupled with micro dimming improves picture clarity and LED performance. The Dolby audio produces clear and powerful sound. The TV also comes with a built-in Google Assistant.

Thursday 30 September 2021

The high-end HUAWEI WATCH GT 2 Pro the Moon Phase Collection brings stunning looks and an astonishing 2-week battery life

 You have probably heard the gist about Huawei’s latest high-end moon phase smartwatch with two weeks battery, the HUAWEI WATCH GT 2 Pro the Moon Phase Collection. The latest flagship addition to the HUAWEI WATCH GT Series mixes Huawei’s innovative technology with a premium and classic design that drips with elegance from side to side! The HUAWEI WATCH GT 2 Pro Moon Phase Collection will be available exclusively on Flipkart for customers in India. The product will be up for sale starting 18th September 2021 and will be available in two variants – Sports and Classic, priced at INR 22,990 and INR 24,990 respectively.The perfect smartwatch for high-end luxury watch lovers and fitness zealots as well. We have it on our hands and here is what blew our minds!

Traverse the nature with the Moon Phase Collection 

The high-end HUAWEI WATCH GT 2 Pro the Moon Phase Collection can determine tide times, astronomy and moon phases letting you prepare for any outdoor escapade! With 8 types of moon phases i.e. new moon, full moon, first quarter moon etc. that allow you to perceive the sky and enjoy the moment of watching time pass-by! If you are looking for a smartwatch that you can wear to work, to the gym and to luncheons as well, HUAWEI WATCH GT 2 Pro the Moon Phase Collection is what you are looking for. Its iconic design consists of a titanium body, a ceramic rear-case and a premium sapphire glass for the 1.39-inch AMOLED watch face. There are two distinct colour options available: Night Black (sport edition) and Nebula Grey (classic edition). Moreover, with over 200+, preinstalled watch faces to choose from or the ones you download with a single tap using One Hop from your smartphone, you would not have a problem matching your mood of the day! 

Total peace of mind with the 2-week battery 

Exercising or spending the weekend camping outdoors with your family, you need a smartwatch that is not going to bailout on you! HUAWEI WATCH GT 2 Pro the Moon Phase Collection consumes low power and can last for 2 weeks of typical use. Additionally, with 5 minutes of wireless quick charge you can use the HUAWEI WATCH GT 2 Pro Moon Phase Collection for 10 hours. 

Live a healthy lifestyle

With smartwatches, keeping track of your health has become somewhat mandatory. You know how we sometimes stop during an intense workout to catch a breather? The new and improved version of Huawei’s latest TruSeen™ 4.0+ technology and SpO2 monitoring for 24/7 health management features will both provide you with intelligent reminders if your heart rate goes above or below normal levels. HUAWEI WATCH GT 2 Pro the Moon Phase Collection can monitor your blood oxygen saturation (SpO2), which is the concentration of oxygen in your blood and an important physiological indicator for the health of your respiratory system. The HUAWEI TruSleepTM 2.0 technology helps in measuring sleep quality as well which includes real-time heart rate tracking, breathing during sleep and big data analytics. Lastly, you can also keep track of your relaxation data, thanks to the HUAWEI TruRelaxTM technology that provides 24/7 pressure monitoring, which allows to maintain a relaxed state of mind at all times.

A new and different kind of fitness

Whatever your preferred activity is, with this high-end flagship smartwatch that is not an issue! HUAWEI WATCH GT 2 Pro the Moon Phase Collection elevates the fitness/sport experience and supports over 100 sports modes. There are two new additions, skiing, and golf. Within these 19 professional workout modes are included 12 types of outdoor sports and 7 of indoor. Speaking of swimming, HUAWEI WATCH GT 2 Pro the Moon Phase Collection supports 5 ATM water resistance* – up to 50 metres down! You do not need to worry about taking off the watch.

*Leather straps are not water resistant

Daily smart Handy Assistant 

Taking, making or muting calls when working-out. Store up to 500 tracks and listen to your favourite tunes when cycling without having to carry your phone. The wide range of handy smart features for everyday use also include to-do reminders, alarm, timer, and a camera shutter which lets you snap photos with a simple touch on your watch!

What do we think?

HUAWEI WATCH GT 2 Pro the Moon Phase Collection is a major leap, in many ways! If you want a smartwatch with a premium regal touch and a blend of ancient traditions with modern technology then you would absolutely fall in love with the HUAWEI WATCH GT 2 Pro the Moon Phase Collection.