Finnish Health Care Technology company HCS launches fitness devices in India under Brand name "Tango"

Health Care Technology company HCS, headquartered in Helsinki, Finland announced launch of its fitness devices in India under brand name "Tango" . The Finnish company has joined hands with Immpetus Enterprises LLP, India to launch its wide range of fitness tracking devices. Tango offers wellness motivators and heart rate monitoring products claimed to assure high quality standards, precision and accuracy, cutting edge technology and customer friendly products worldwide.

The promoters of HCS, are also known for inventing world’s first wireless heart monitor, they have used state-of-the-art motion sensor technology for developing Tango products which provides accurate monitoring in the smallest form factor possible.  All devices comply with CE standards and have undergone stringent technology tests, real time user experience reports and quality checkups. The devices are available on Amazon as of now, and are expected to hit other leading stores soon.

Tango Wellness Motivator

HCS International CEO Mr. Jari Raglundsaid about the Tango’s launch in Indian market “we are delighted to launch Tango products in Indian market. We have seen an exponential growth in the market of wellness motivators, heart rate monitoring devices and mobile point of care solutions in the last five years and we believe this pattern will continue and fitness consciousness grows among people. Entry in Indian market will take the brand Tango to new heights. Our main focus is to educate the people and influence them to be fit and follow healthy lifestyle and to offer them best quality and user friendly products at an ideal price”.

HCS Global Business Development Head Mr. Rishi Kamal adds “Data from International Data Corporation for third quarter of 2016 has shown that despite the smartwatch market not faring so well, the overall wearables market grew by 3.1% year over year, with basic wearables, primarily fitness trackers, experiencing double-digit growth and accounting for 85% of  the market.”

The IDC put this growth down in part to the simple, easy-to-use features of fitness trackers, as well as fashionable designs which allow users to wear them every day, blended seamlessly with their own existing accessories and style.

Immpetus enterprise India HeadMrBharat Nanda said, “The collaboration with HCS will give a chance to increasingly fitness conscious Indians to avail the best and latest technology in fitness gadgets and experience the innovation which Tango is offering worldwide. We can assure of real high quality and technologically superior products, more so as they are being offered by a reputed European company, which makes sure their products undergo stringent quality checks before they make their way to the market. There are many affordable products available in the market but when you use them the results they provide are not accurate. Then there are other brands which are highly expensive and are beyond the reach of normal customers. We feel that with these latest devices from Tango, we would be able to fill this gap and get good customers response”.

This tie up targets young urban population in India and would reach out to this audience through an aggressive marketing campaign. The company plans to be a leader in Indian market in Fitness monitor and Fitness gadget business with a varied range of highly innovative and quality products. 

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TataCliQ.com announces The Brand Slam Sale with the start of New Year

TataCliQ.com , Tata group's multi-brand phygital ecommerce platform announced End of Season Sale - The Brand Slam Sale with the start of New Year, to give consumers are CLiQtastic start to the New Year. With the best curation of authentic and exclusive Indian and International brands across categories like apparel, footwear, watches, bags and other fashion essentials, #BrandSlamSale is the perfect opportunity to overhaul your wardrobe and give it the brand makeover that you have always wanted to. With the month-long sale running from 01^st till 31^st January and a full bouquet of exciting brand deals, flash sales, best price offers, bank cash back and many more deals for its consumers, TataCLiQ.com offers a curated brand experience with hand-picked brands at affordable prices.

Get ready to slam dunk your must have brands into that shopping cart every Wednesday, as TataCLiQ.com hosts a Brand Treasure Hunt featuring products at ₹1 only! If lady luck smiles further, you could be one of the lucky customers to win Tanishq Vouchers worth ₹10,000 and high end polaroid cameras everyday all throughout the month.

That’s not all, TataCLiQ.com will ensure that you shop till you drop through the month of January with the below offers:

•                     Up to 65% off across the website and app on more than 300+ brands

•                     Additional bank cash back of 15% off on minimum purchase of ₹1000 on all Standard Chartered debit cards and credit cards.

•                     Flash sales on branded merchandise

•                     Exclusive App only additional offers

Speaking on the #BrandSlamSale, Prathyusha Agarwal, Head - Marketing, Tata CLiQ said that “After a successful Festober sale, it will be a grand brand slam for our fashion consumers at TataCLiQ.com with the biggest ever End of Season Sale of curated authentic and exclusive brands. Every fashion aware, brand conscious consumer looks forward to style their entire wardrobe with brands they love but stop themselves due to budgetary and price constraints. At TataCLiQ.com’s #BrandSlamSale we would want them to CLiQ away to their heart’s content and get an all new brand makeover wardrobe with our curated capsule collections and look books for every kind of fashion buyer at the best feel good prices. Partnering with popular fashion influencers we will also be offering fashion makeover advice and lucky customers stand a chance to win a complete styling advice session and wardrobe brand makeover sponsored by Tata CLiQ”

So, if you are looking to completely overhaul that wardrobe this New Year with C.A.M.E.Ls – that’s Certified Authentic Merchandise Everybody Loves, TataCLiQ.com awaits you with their Brand Slam Sale!

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ASUS Zenfone Go 4.5 LTE Launched in India: Price Specifications and Availability

ASUS announced launch of its  latest 4G smartphone the ZenFone Go (ZB450KL) in India, the phone is also known by the name Zenfone Go 4.5 LTE. Zenfone Go is one of most affordable 4G smartphones launched in India with a Price tag of Rs 6,999/-. The Zenfone Go 4.5 LTE is available online and is expected to hit leading retail stores across country by end of the month. The Zenfone will be available in 2 types of back cover finish variants – Matte finish in Glamour Red color, and with Hairline finish in Silver Blue, Gold, and Silver.

ASUS ZenFone Go 4.5 LTE

The phone runs on Qualcomm Snapdragon 410 MSM8916 1.0 GHz quad core CPU, 1 GB RAM, 8 GB ROM. For external storage users can expand it upto 128 GB via micro SD card and also gives users Google Drive 100 GB storage for 2 years. The Zenfone Go 4.5 LTE comes with 4.5 inch FWVGA 480x854 pixels with Blue-light filter. On Software front the device runs on Android 6.0 Marshmallow topped with Asus ZenUI 2.0 skin.

The Zenfone Go 4.5 LTE comes with 8-mega pixel rear camera assisted with LED flash, f/2.0 aperture with ASUS well known PixelMaster technology, the camera application comes with 11 different modes which includes Low light mode, the Backlit (HDR) mode, manual mode and Beautification modes. On front there is a 2 MP camera for selfie and video calling purpose.

For connectivity options the ZenFone Go 4.5 LTE offers 4G, Wi-Fi 802. b/g/n, Bluetooth v4.0, FM, GPS, AGPS. The sensors on board includes Accelerometer, E-compass, proximity and ambient light sensor.

Commenting on the launch, Peter Chang, Region Head – South Asia & Country Manager, ASUS India said, “Through our smartphones, we aim to cater to a wide segment of users, and we endeavor to offer the differentiated ASUS technology even in mass segments. We are sure this smartphone will able to provide an enriching user experience and be appreciated by our users across the county.”

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LG V20: Specifications, Features, Pricing and Availability

We know LG as a consumer electronics brand since decades, in this segment it is a great competitor of the tech giant Samsung. However, the same cannot be said when it comes to smartphones as LG has a very low market share and number of devices in each segment when compared to Samsung, but does that mean it lacks the fire of innovation, the urge to rule and the desire to bring quality products to the market. For me the answer is no, if you have any doubt about that then you are missing on the great devices LG has introduced to the world and which are in no way short of any flagship devices of their time. On one side Samsung has had a very bad year in 2016 because of the Note 7 fiasco, on the other LG has just launched its next flagship in India i.e. the #LGV20. We will share all the details about the product we have, if you are short of time and think its too long to read complete post then we would like to inform you that this phone is like a Rajkumar Hirani's movie which is launched in December and grabs many awards for the year.

LG V20

Highlights of the Phone: 

• Secondary Display strip on top of primary display.
• Detachable Battery with a push of button, Detaches itself when shock is sensed.
• Fingerprint sensor at rear which can be pressed to use it as power button.
• Android 7.0 Nougat out of the box.
• Dual rear camera (16 MP + 8 MP), 5 MP front camera.
• 64 GB internal memory, can be extended up to 2TB via micro SD card.
• Incredibly durable-805g military certification.
• B & O play premium earphone worth Rs 18,000/- free for every buyer.

LG V20 boasts of metal body with a very thin bezel design, the device sports a squarish design as opposed to rounded one in in G5, the back cover is also made of aircraft grade aluminium while the top and bottom edges are protected by Silicon Poly Carbonate which is a great shock absorbing material.

Durability of the phone makes it one of the most sturdy phone to carry.

Talking about the durability of the phone, it is quite sturdy and reliable and in fact the LGV20 is US military compliant drop tests. As a witness to the launch event I can assure you that the different techies tried there way to make a crack on the phone with their drop tests but every time when we turned our neck towards a shattering sound we could see the phone safe after being picked up from the floor.

The phone runs on Qualcomm Snapdragon 820 quad core processor coupled with a 4GB RAM which is standard in current generation of smartphones. LGV20 comes with 64 GB of internal memory with UFS (2.0). LG V20 comes with a 5.7 inch primary Quad HD IPS display with a 513 ppi pixel density, the device also comes with a 2.1 inch secondary IPS Quantum Display to check notifications. This can also be seen as functionally implemented the same way as Samsung has implemented its edge display.

The LG V20 comes with wide-angle cameras on both the front and back of the phone. The V20 can take wide-angle photographs with rear-facing 135-degree and front-facing 120-degree lenses. Even more interesting is the Hybrid Auto Focus feature which delivers optimal picture sharpness while Auto Shot simplifies selfies with a face detection feature that triggers the shutter automatically. The phone comes with 3200 mAh removable battery with Quick Charge 3.0 support.

When it comes to video recording, the V20’s Steady Record 2.0 helps neutralize shaky images using both Electronics Image Stabilization (EIS) and Optical Image Stabilization (OIS 2.0) built into Qualcomm Snapdrago 820 processor. Moreover, high quality video wouldn’t be worth watching without an equally high quality of audio. Therefore, the V20 captures audio using formats similar to those used in professional video equipment. The powerhouse smartphone also supports optimal playback, minimizing distortion and noise.

For the Audio Features, LG collaborated with renowned European audio brand B&O Play, under the umbrella of Bang & Olufsen - the manufacturer of a complete line of audio and video products. The fastest-growing stand-alone unit of Bang & Olufsen, takes the audio game of V20 several notches higher, assuring one to ‘Play More’. Hitting the right cords, the new V20 comes with B&O Play headsets for absolutely free.

Detailed Specification of the phone:

• Chipset: Qualcomm Snapdragon 820 Processor
• Display: Main 5.7-inch QHD IPS Quantum Display (2560 x 1440 / 513ppi) /Secondary IPS Quantum Display (160 x 1040 / 513ppi)
• Memory: 4GB LPDDR4 RAM / 64 GB Internal Memory / microSD(up to 2TB)
• Camera: Front 5MP with F1.9 (Wide Angle) / Dual Real Camera 16MP and 8 MP Wide Angle with F1.8
• Battery: 3200mAh (removable)
• Operating System: Android 7.0 Nougat
• Size: 159.7 x 78.1 x 7.6mm
• Weight: 174g
• Colors: Titan / Silver / Pink
• Others: Hi-Fi Video Recording / Steady Record 2.0 / HD Audio Recorder / Studio Mode / High AOP Mic /Second Screen / 32-bit Hi-Fi Quad DAC / In Apps / Finger Print Scanner / Qualcomm Quick Charge 3.0

LG V20 shall be available across India starting 6 th Dec 2016 through Retail stores and online exclusively at Amazon. V20 shall be available at market operating price of INR 54,999.

Exchange Program with LG V20: You can exchange your old smartphone for a minimum value of Rs 20000 when  you upgrade your LGV20.

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Acknowledging the most notable smartphones that we saw in 2016

2016 has been a great year for smartphones. Plenty of new brands made their mark in India and some even called it the Chinese invasion. Selfie was a big thing and phones crossed 6GB in RAM too. Here we take a look at some of the phones that made an impact in the market.

Google Pixel:

Google Pixel and Pixel XL were the first phones to be launched with Google’s own branding. Powered by the most powerful and latest processor Snapdragon 821, Pixel phones emerged as the king of Android smartphones. With a score of 89 from DxoMark, Google Pixel broke all the records of smartphone photography and reserved the top seat on the stack of best smartphone cameras.

Pixel - Phone by Google

 Apple iPhone 7:

iPhone 7 is the latest smartphone from Apple to be launched in 2016. This time Apple came up with a lot of new things such as new camera system, audio experience, removal of a 3.5mm audio jack, and what not. The iPhone 7 Plus also featured a dual rear camera setup, thus setting the trend for other smartphone maker to follow. It is powered by an all new quad-core A10 chipset. iPhone 7 is also first phone from Apple to come with water and dust resistance.

Apple iPhone 7 Plus

OnePlus 3/3T:

OnePlus 3T is the most affordable phone to be powered by the latest Snapdragon 821 processor that too coupled with a massive 6GB of RAM. OnePlus 3T comes with world’s fastest Dash charger which is capable of charging 50% of phone’s battery just within 15 minutes of charging. It also flaunts a 16MP front and back camera, thus offering the best selfie camera in the market. With a very competitive pricing of Rs 29,999, it is near to impossible for any other smartphone to beat the OnePlus 3T.

One Plus 3 

OPPO F1  S:

OPPO is now synonymous to better camera phones, their commercials emphasizes on this fact by calling their products as camera phones. F1 series has honored that image and taken the selfie experience to a new level. Apart from that, it is powered by an Octa-core processor with 3GB RAM and 32GB ROM which can be expanded to 128GB and is also powered by 3075mAh. F1S comes with industry leading 0.22s fingerprint reader. OPPO F1S is priced at Rs 17,990.

OPPO F1S

Moto G4 Plus:

With a price of Rs 14,999, Moto G4 Plus is giving tough competition to all the device priced under 20k. Packed with a great camera and powerful battery, Moto G4 Plus also has a very crisp and bright display. It is powered by Snapdragon 617 couple with a 3GB of RAM. Motorola has also rolled out the Android 7.0 Nougat update for the Moto G4 Plus. With a DxoMark rating of 81, Moto G4 Plus is the first phone to pack such a great camera under this budget.

Moto G4 Plus

Redmi Note 3

It is not just another phone from Xiaomi which needs any introduction. Redmi Note 3 is the highest selling smartphone in India from Xiaomi. The low pricing and really good features do set this phone apart. With a fingerprint scanner, Full HD display and an infrared emitter, Redmi Note 3 kills all other smartphones around its budget rate. This beast is powered by the Snapdragon 430 and comes with two variants of 2GB and 3GB of RAM.

Redmi Note3

These were the best smartphone of 2016 covering all the budget range. Apart from these, we must also acknowledge the aggressive push by Oppo and Vivo into the Indian market. And of course, the Reliance Jio impact coupled with LYF devices.

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