ASUS launches its first premium Windows 10 QHD laptop with flagship ZenBook UX305LA

ASUS, announced the launch of its first premium Windows 10 laptop with its flagship ZenBook UX305LA. The Ultrabook will be powered by a full range of high performance Intel processors i.e. Core™ M, Core™ i5 & Core™ i7 and will be available in multiple colour options like black, white & gold. With QHD display, 8GB RAM, 512GB solid-state disk and battery life of up to 10 hours, ZenBook UX305LA is the ultimate ultra portable laptop for power users.

ASUS Zenbook UX305LA

ASUS ZenBook UX305LA is available from October 15^th at a starting price of Rs.97,990 across all Asus Exclusive Stories and online retailers.

The ultraportable laptop has been currently launched with Intel Core i7 processor and Intel Core™ i5 version of the same will be launched by end of this quarter. With 8GB RAM and the latest 5th-generation Intel Core i7 processor, ZenBook UX305LA breezes through any task, no matter how demanding. And thanks to the high-speed 512GB SSD storage that’s six times faster than a conventional hard disk — ZenBook UX305LA will never keep you waiting. Applications load in an instant, and boot time is also reduced significantly. The crisp, vibrant and stunningly-detailed 13.3-inch display has an up to QHD+ resolution of 3200 x 1800 pixels.

Peter Chang, Regional Head of South Asia and Managing Director for Asus India said “The UX305LA is a perfect balance of great looks and functionality which delivers a powerful performance with the Windows 10 combination. The Indian consumers are increasingly moving towards ultraportable products and the featherweight ZenBook UX305LA is a real performer that redefines this segment with its svelte design. It is one of the most affordable products in this category and we truly believe that it deserves a top spot in the festive shopping list of the Indian consumers.”

The ASUS Splendid technology gives you vivid, accurate colors no matter what you’re watching. It works by automatically fine-tuning various display settings to optimize all kinds of images. The result is richer, deeper colors and stunning visuals whether you're watching videos and movies, playing games or browsing through your photos. It facilitates powerful connections with USB 3.0 for fast peripherals and recharges. The advanced ASUS thermal management design removes the need for cooling fans, so UX305LA is fast yet completely silent, and remains cool at all times. ASUS IceCool technology ensures that the palm-rest area remains below body temperature at all times for maximum user comfort.

AVAILABILITY & PRICING

ASUS ZenBook UX305LA is available from October 15^th at a starting price of Rs.97,990 across all Asus Exclusive Stories and online retailers.

Product specifications:

Model Name	UX305LA-FB055T
LCD Cover Color & Decoration	1C Aurora Metallic
Top Case Color & Decoration	1C Aurora Metallic
On board processor	Intel® Core™ i7-5500U Processor, 2.4GHz (4M Cache, up to 3.0GHz)
Operating System	Windows 10 (64bit)
Total System Memory	8GB
Storage	SATA3 512G M.2 SSD
Display	13.3'//LED Back-lit//Slim 300nits//QHD+ 3200x1800 16:9//AG//WV 170 degrees
External video display modes	HDMI 1.4
Video Camera	HD web camera
LAN	10/100 Mbps
Card Reader	Spec: SDXC
USB Port	1x USB 2.0 2x USB 3.0
Interface	1x Microphone-in jack 1x Headphone-out jack 1x micro HDMI
Audio	Built-in microphone Built-in speaker Audio by ICEpower® Sonic Master
Weight (Kg)	1.00 KG (Without Battery)  1.30 KG (with 6 cell battery)
Dimension (cm)	32.4(W) x 22.6(D) x 0.55 ~ 1.49 (H) cm
AC Adapter	45W AC Adapter: Output: 19V DC, 2.37A, 45W: Input: 100~240V AC 50/60Hz universal
Battery	56WHrs, 3S2P, 6-cell Li-ion  Polymer Battery Pack
Keyboard type	Chiclet Keyboard
Keyboard Specification	ASUS 285mm keyboard with 19.24mm key pitch

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Micromax unveils LapTab, the first dual-boot tablet at CES 2014

Once again Micromax has stunned the market with launch of first of its kind dual-boot tablet LapTab at CES 2014 - Las Vegas. LapTab, the first dual boot Windows and Android tablet is powered by Intel celeron processor.
LapTab was showcased for the audiences around the world at Digital Experience! Pepcom’s big consumer electronics showcase ahead of CES® 2014. LapTab would be launched officially in early February for consumers.

Plans for going global were visible when Micromax roped in Hugh Jackman as their brand ambassador.Now pulling curtains from first dual boot tablet at CES is another step to enter global market.  Price of LapTab is not known as of now.

- Operates on Windows 8 and Android 4.2.2 Jelly Bean OS

- To be launched in early February 2014, the first look of the device to be given at Pepcom & CES 2014

- Powered by the latest Intel® processor (“Bay Trail-M”), LapTab ushers a whole range of power saving and high performance features

Powered by an Intel® processor (“Bay Trail-M”), the first-in-the-world tablet will offer great performance, and promises an impressively long battery-life for media consumption on the device. The device supports both Android 4.2.2 Jelly Bean OSand Windows 8.Aptly designed for multitasking across operating platforms, users would need to simply reboot the device and select the alternate option to switch from Windows to Android and vice versa.

Commenting at the Pepcom event, Mr. Rahul Sharma, Co-Founder, Micromax said, “Today, we are taking the next leap in raising the innovation bar globally, with the introduction of LapTab. Over the past few years, we have been witnessing a growing trend of increasing consumer demand for two operating systems in one device, which offers a blend of great PC like productivity in a tablet like form factor for seamless consumption. The Micromax LapTab fulfills that consumer need by giving them access to the world’s first dual-boot tablet. Combining functionality and style, the LapTab further builds on our promise to constantly empower our users with superior technology that directly addresses their needs.”

He further commented,

“As Micromax looks to expand footprints across global markets, we would continue to fulfill our promise of democratizing technology for people around the world by making it more affordable and accessible. We would be unveiling an array of innovative products across international markets in next six months for which Micromax is known for.”

Commenting on the launch Steven J. Dallman,vice president, Sales and Marketing Group and general manager, OEM Channel Engagement at Intel said, “Today people want choice when it comes to operating system environments and only Intel Architecture can deliver a complete user experience. The innovation we are seeing from companies like Micromax is exciting and we congratulate the company on its introduction of the LapTab.”

Designed with precision, the form factor of the LapTab exemplifies sleekness and simplicity sporting a 10.1” IPS vibrant display. Powered by a 1.46 Ghz Intel® Celeron® N2805 processor, 2GB RAM and 7400 mAh battery, the tablet promises to take care of all your multitasking needs in no time making it super-efficient. The tablet packs in a 2MP front camera allowing users to capture images, record videos and chat online without any hassle. With its innovative brightness control technology, the LapTab automatically adjusts the screen content by continuously monitoring the environment. 

With storage of 32 GB expandable up to 64 GB, the tablet supports Bluetooth v4.0 and Wi-Fi, ensuring full time connectivity. The LapTab comes with a transleeve which can be combined as a cover and stand for the wireless keyboard packed with a 230 mAh battery promising a continuous usage of 20+ hours. Consumers will also have an option to buy a customized keyboard for LapTab when it hits the stands.

LapTab will be available across e-commerce portals and retail stores starting early February, 2014. For more information, please visit www.micromaxinfo.com

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