badge GST effect: ASUS Zenfone 3 Line Up gets price cut of Rs 3000/- ~ Tech Siddhi










Monday 3 July 2017

GST effect: ASUS Zenfone 3 Line Up gets price cut of Rs 3000/-

On midnight of 30 June- 1st July India witnessed launch of biggest tax reform in country's history in form of GST. Now GST effects are being seen in terms of price changes in markets for the affected commodities. While the reaction is mixed within the public, organisations do have something to cheer or fear. Amidst all this, the chaos is settling down and GST benefits or burden is being transferred to the end consumer. Thankfully our smartphones market have got something to cheer again and that is evident in recent price cuts from different brands after GST rates are announced.

ASUS one of the most prominent brand which has established itself in market with its sub brand Zenfone is offering a discount of upto 3000/- Rs on its Zenfone 3 series most popular smartphones the Zenfone 3 and Zenfone 3 Max variants. The price cut will be applicable across all platfroms including online and offline sales channels.

Below is the existing and updated pricelist of the models benefited from the recent announcement.

Series
Original Price
New Price
Zenfone 3 5.5 [ZE552KL]
19,999
16,999
Zenfone 3 5.2 [ZE520KL]
17,999
15,999
Zenfone 3 MAX 5.5 [ZC553KL]
15,999
14,999
Zenfone 3s MAX [ZC521TL]
14,999
12,999
Zenfone 3 MAX 5.2 [ZC520TL]
12,999
10,999

Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “Both Zenfone 3 and Zenfone 3 Max series have received an overwhelming response in India, and we are happy to offer a new exciting price for both the models. We are sure that, with this price, both the series will be the best buys in the Indian market.”

Though the presser didn't mentioned this price cut related to GST, however the timing suggests otherwise. GST effect or not, but this announcement is surely going to up the ante for pricing war and benefit the end customer. So if you are in search of a new phone then this is one of the best time to buy one.

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