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Wednesday, 29 September 2021


 With the onset of festive season in India, LG Electronics, the leading consumer durable brand is launching ‘KHWAHISHON SE KHUSHIYON TAK SEASON 3” with more excitement and even bigger awards. 

In this offer, Consumers who have purchased LG Home Appliances* during the offer period are eligible to participate in the lucky draw by registering for this contest. Unlike last year, this time there would be not one, but two weekly draws to make it more exciting and Winners from the Lucky Draw will get a chance to win LG Products worth Rs. 8 Crores. Prizes includes Styler (Hygienic Clothes Refresher), Side-by-Side and Frost Free Refrigerators, Top Load Washing Machines, Air Conditioners, Water Purifiers & Microwave Ovens. Offer is starting from 26th September 2021 to 30th November 2021. The contest is applicable across India, except the state of Tamil Nadu.

The ‘KHWAHISHON SE KHUSHIYON TAK SEASON 3” lucky draw will be spread over ten weeks with draws every Thursday and Sunday. Additionally, there will be Bumper draw announced on 7 auspicious days which includes Ashtami, Dusshera, Karwa Chauth, Dhanteras, Diwali, Bhai Dooj and Guru Purab. 

Commenting on the initiative, Mr. Praveen Gusain – Business Head – Refrigerators - LG Electronics India said ,
LG Electronics is one of the most loved & trusted brand by consumers in India. As a consumer centric brand, LG has always been committed to delivering meaningful innovation with a best-in-class experience for its consumers. Our latest “KHWAHISHON SE KHUSHIYON TAK SEASON 3” campaign will enable customers to upgrade and redefine their homes with LG’s innovative products. We are confident that our latest offer will appeal to consumers and will enable them to enrich their lifestyle.

Friday, 24 September 2021

happn launches its new range of voice features for singles to provide immersive and sensory online dating experience

 happn, one of the leading dating apps, announced it was developing a range of voice features in June. The idea is to give singles a new and increasingly immersive and sensory online dating experience. The new happn voice features will be gradually launched on the app starting today, first in France and Argentina, followed by the rest of the world.


Watch the audio presentation here


The voice: the start of a Crush


Indian users highlighted that the voice of their Crush is an essential characteristic in online dating. According to a survey conducted by happn, 75% of respondents believe in voice’s importance while crushing on someone.  The tone of voice also plays a considerable role: 45% of respondents found a confident tone attractive, and 42% liked a gentler tone of voice. The survey also brought insight into how voice affected a potential Crush, wherein 33% of users felt that it would help develop a stronger connection. 27% of users felt that Voice or Awaaz of their Crush helps them picture a person even if they haven’t met them. Additionally, 89% of Indian users believed that voice would bring a different emotion in online dating, thus leading to faster real-life connections.


“Dating keeps reinventing itself every day,” says Karima Ben Abdelmalek, CEO of happn. “We’re sure that the next major development will be to offer singles more emotions in their experience, enabling them to truly recreate the feeling of a real-life encounter. These voice features are another step in the process, and we are continuing to innovate in this direction.”

happn voice: 3 key features

In the coming months, singles will be able to gradually discover new features which will help them get to know their Crush in brand-new ways. They include:


The audio note: happners will be able to add an audio note up to 2 minutes long to their profile. The idea to is introduce other singles to a different side of their personality. They will be able to talk about a subject of their choosing or, for those with less inspiration, use one of the in-app suggestions such as “Explain your favourite scene in Friends,” or “Hum your favourite song.”


The audio call: just like video calls, audio calls enable happners to keep talking to their Crush directly via the in-app messaging service.


The audio feed: happn will offer a feed of profiles in which users will first be able to discover the voice of their potential Crush before seeing the rest of their profile (photos, bio, etc.). They will have the chance to fall for a resonance or an emotion and take advantage of the opportunity to get to know someone in a completely different way.


“These features will be naturally and intuitively integrated into the app,” says Julie Prieur, Chief Product Officer at happn. “We have designed them to be compatible with the profile features already available to users. We have also added lots of suggestions to guide them, and we are sure that singles will adopt these new audio features in no time.”



These features will be free and available to all happners.

Wednesday, 15 September 2021

MG introduces AI in cars for Indian Market with Astor, featuring Paralympic athlete Deepa Malik's voice

 MG Motor India has unveiled MG Astor, India’s first SUV with personal AI assistant and first-in-segment Autonomous (Level 2) technology. Astor is based on the MG’s successful global platform, ZS. 


Based on MG’s design philosophy of Emotional Dynamism, Astor’s contemporary style will connect with consumers. It has a prominent Bold Celestial Grille that makes a solid on-road impression. The SUV poses an elegant and ready-for-action stance with a classic leopard jump shoulder line. Astor’s nine crystal diamond elements in the LED headlamps make for a distinct hawk-eye expression with precise details.


The interiors are elegantly crafted with soft-touch and premium material. It will be coming in two engine options – the Brit Dynamic 220 TURBO petrol engine with a 6-speed AT delivering a whopping 220Nm of torque and 140ps of power. And the other – VTi Tech petrol engine with a manual transmission & an 8-speed CVT, delivering 144Nm of torque and 110ps of power.


The much-awaited mid-size MG Astor will be on display at MG showrooms from 19th September and bookings will start soon thereafter


Talking about the appeal of Astor, Carl Gotham, the Advanced Design Director at the MG’s Global Design Centre in London, UK, said, “The concept of Emotional Dynamism brings a premium feel to Astor. The mid-size SUV is a visual delight with an exceptional level of detailing and remarkable features. We have placed design at the centre of creating the car to make it look as good as its technology. It takes forward the MG’s brand’s legacy with cutting-edge technology and design excellence. India can look forward to immersing into a seamless driving experience with personal AI assistance inside MG Astor.”


Speaking on the unveiling of Astor, Rajeev Chaba, President and MD, MG Motor India, said

, “We have introduced several industry-firsts with our SUVs to the Indian automotive market. This time we have Autonomous (Level 2), MG Astor, with a personal AI assistant. With its elegant exteriors, luxurious interiors, and futuristic technology, we believe that Astor is a desirable package that will strike a chord with the customers.”


MG Astor’s personal AI assistant depicts human-like emotions and voice. The Paralympic athlete Deepa Malik has lent her voice to the personal AI assistant, thereby humanising the experience. The AI technology in Astor is developed around MG’s vision of Car-as-a-Platform (CAAP) of possibilities, which will enable the users to personalise the services as per their requirements.


·         MG has partnered with BOSCH for ADAS (Advanced driver-assistance systems) in Astor. AI technology, six radars and five cameras equip the SUV to manage 14 advanced Autonomous Level 2 features. The car ensures a safer driving experience with 27 standard safety features like ESP, TCS and HDC. Among its host of comfort, convenience and safety features include 6 airbags, 6-way power-adjustable driver seats, electric parking brake, heated ORVM, rain-sensing wiper, PM 2.5 filter, panoramic sky roof, rear AC vent and front and rear armrest,10.1-inch HD infotainment system for the cinematic experience and full digital cluster with 7-inch embedded LCD screen



Astor has 80+ internet features residing on MG i-SMART technology. On top of it, building on CAAP (Car as a platform), MG Astor hosts subscriptions and services, including maps and navigation with MapMyIndia, Jio connectivity, the first-of-its-kind Blockchain-protected vehicle digital passport by KoineArth and more. MG car owners will also get access to music on the JioSaavn app, along with the industry-first feature of reserving a parking slot through a head unit (powered by Park+, select cities to begin with) and access to unlimited information with Wikipedia.

National Aerospace Laboratories Adopts Dassault Systèmes’ Solutions to Design Civil Aircraft in India

 Dassault Systèmes (Euronext Paris: FR0014003TT8, DSY.PA) announced that National Aerospace Laboratories (NAL), a constituent of Council of Scientific and Industrial Research (CSIR) has adopted the “Passenger Experience industry solution experience based on the 3DEXPERIENCE platform to design civil aircraft in India, specifically the Saras Mk-2 program. NAL is also using DraftSight, a feature-rich 2D and 3D Computer Aided Design (CAD) solution for 2D design standardization in the manufacturing of civil aircraft.


The “Passenger Experience” industry solution experience helps in reducing engineering costs in cabin completion by up to 40% through engineering, manufacturing and certification processes automation. It also helps in increasing brand perception and reducing content creation by 40% for all passenger touch points for sales and marketing. “Passenger Experience” combines emotion and automation across engineering, manufacturing and certification processes to allow completion centres to deliver personalized cabin interiors profitably. The DraftSight solution unifies essential 2D drafting, advanced 2D CAD or all-in-one 2D and 3D design with full 3D capabilities for modelling, prototyping, manufacturing and laser cutting.


With the adoption of the “Passenger Experience” industry solution experience, and by replacing existing 2D CAD tools with DraftSight, NAL has expanded its usage of technology solutions from Dassault Systèmes. It has been using the 3DEXPERIENCE platform in its overall mission and mandate to develop aerospace technologies with strong science content, to design and build small and medium-sized civil aircraft, and to support the nation’s regional connectivity plan such as UDAN (Ude Desh Ka Aam Nagrik).


“The 3DEXPERIENCE platform-based ‘Passenger Experience’ solution has been deployed in designing the Cabin and Cockpit of the Saras Mk-2 program. Virtual twin-based insights offered by this solution helped us to configure the cabin for various use cases and scenarios,” said Jitendra J Jadhav, Director, NAL.


Saras Mk-2 will be a 19-seater aircraft with features like high cruise speed, lower fuel consumption, short landing and take-off distances, low cabin noise, pressurized cabins and low acquisition and maintenance costs.  It will be operable from high and hot airfields, and from semi-prepared airfields.

“As systems in the Aerospace and Defense industry become more complex to design, build and deliver, OEMs and suppliers need to accelerate innovation, drive efficiencies and adopt collaborative platforms to allow for greater agility on production rate. Dassault Systèmes is enabling companies in the sector by providing new ways to conceptualize, design, manufacture, test, certify and sustain new air and space vehicles,” said Deepak NG, Managing Director, India, Dassault Systèmes. “We have long been an integral part of the aerospace industry globally and we intend to replicate the success in India through the association with NAL and in the local development of civil aircraft.”

Note: This article is published from a direct feed and not edited by Tech Siddhi team.

Monday, 13 September 2021

Pre-festive iFFALCON sale on Flipkart: Purchase 4K QLED, UHD, and Android TV at exciting prices

Marking the commencement of upcoming festivities, iFFALCON from the house of TCL has announced a blowout sale on premium-grade 4K QLED H71, 4K UHD K71, 4K Android K61, 2K FHD F2A, 4K QLED H72 and 4K UHD K72. This super exciting sale will be held between September 12th to 16th only on Flipkart. This festival season, play video games with cousins, watch sports with friends and family or simply spend a long weekend watching masala Bollywood movies only on the ingenious iFFALCON televisions. Integrated with advanced TV technologies like Quantum Dot, Dolby Vision & Atmos, Micro Dimming coupled with Hands-free Voice Control, consumers are in for a highly immersive TV-viewing experience.


On this occasion, a Mike Chen, General Manager, TCL India & iFFALCON 

said, Once again, we are pleased to announce our latest mega-sale event in collaboration with Flipkart. Our primary goal is to ensure even the most grandeur television sets can be offered at cost-effective prices so that consumers buy these bundles of joy without burning a hole in their pockets. Our best-in-class TV sets are embedded with the latest TV technology and aesthetic designs, making them excellent deals for watching sports telecasts, action-packed drama series or movies and playing fast-paced games. At iFFALCON, our drive has always been to offer state-of-the-art machinery at affordable prices and we strive to continue doing the same.


Here we have curated a brief about the aforementioned TV models available during the pre-festive sale:




As one of the new-found additions in the long list of iFFALCON smart TVs, 4K QLED H71 comes with the same panache but elevated features. Integrated with advanced technological attributes like Quantum Dot and Dolby Vision and Atmos, the TV display can offer a photo-realistic visual experience at home. Furthermore, with hands-free voice controlling features, users can flip through the channels through straightforward voice commands while exercising, chopping vegetables, or doing similar chores.


Available in 55-inch and 65-inch, the TV models are priced at INR 47,999 and INR 84,999, respectively.


4K UHD K71


Powered by Android 9.0, 4K UHD K71 supports elite video format to offer a naturalistic TV viewing experience. This top-notch visual quality makes even the simplest of scenes almost three-dimensional. Additionally, the TV comes with AI-IN for screen mirroring, smart home interconnectivity, and seamless navigation. Moreover, with hands-free voice control, the device enables consumers to give voice commands. Consumers can continue with their daily routine and still give explicit instructions without physically handling the remote.


Available in 43-inch and 55-inch, the TVs can be purchased at just INR 29,999 and INR 36,999, respectively.


4K Android K61


Supporting HDR format, 4K Android K61 is a perfect example of value for money devices. Integrated with Micro Dimming Technology, the TV offers a superior and de facto visual experience. Additionally, the TV’s also have a 4K upscaling feature that converts FHD and 2K content into 4K resolution, thereby making the overall quality sharper and extra precise than its contemporaries in the TV market. 


Available in 43-inch, 50-inch, and 55-inch, consumers can get these models at INR 27,999, INR 33,999, and INR 35,999, respectively.




2K FHD F2A comes with an HD display support, IPQ Engine, and a specially curated sports mode for providing a comfortable, enhanced, and life-like visual experience without any bumps. Consumers interested in live-action movies, fast-paced sports telecasts, and cat-and-mouse video gamings will find 2K FHD F2A especially suitable. In addition, with Dolby Audio and a smart volume feature, the device offers theatre-like sound output with a smooth base. Enhancing even the slightest sound and video output, the many features of this device enrich the overall TV viewing experience.


Available in 32-inch, 40-inch, and 43-inch, the TVs are available at INR 14,999, INR 22,999, and INR 24,999, respectively.

4K UHD K72


iFFALCON K72 will revolutionize the TV viewing experience of the users by adding more comfort to their lifestyle. The K72 also sports a user-friendly smart interface that will offer cutting edge intelligent functions. He also claimed that the iFFALCON K72 would be the country’s first TV that will be powered by the latest Android version. This flagship model from iFFALCON, with video call enabled technology aims to provide more comfort and flexibility to the user. Available in 43-inch and 55-inch, the TV models are priced at INR 29,999 and INR 43,999 respectively.