What is seen as 'JIO' effect, Airtel has announced reduction in pre-paid data tarrifs that means, Airtel customers will now
enjoy more value on these existing packs and can add to their mobile
internet experience by staying online longer and download more of their
favorite content.
Under
the revised data benefits, the Rs 655 4G/3G monthly recharge pack will
now offer 5 GB data vs 3 GB earlier, an increase of 67%. Similarly, the
Rs 455 pack 4G/3G pack now offers 50% more data by increasing data
benefit to 3 GB from 2 GB. The Rs 989 4G/3G pack will now offer 10 GB
data vs 6.5 GB earlier, offering 54% more benefits.
2G/3G/4G
Sachet Packs also see major increase in benefits. The Rs 25 2G pack now
offers 45% more data at 145 MB vs 100 MB earlier, while the Rs 145
4G/3G pack now offers 32% morepi data
benefits at 580 MB vs 440 MB earlier. Even the Rs 5 one day 2G data
pack benefits have been increased by 48% to 30 MB keeping in mind
non-regular/first time users, particularly in rural
markets.
Ajai
Puri, Director – Operations (India & South Asia), Bharti Airtel
said, “At Airtel, we always aim to deliver a great mobile experience and
value to our customers. These refreshed data packs will help drive
consumption and boost the uptake of mobile internet in the country.
Given the deepening smartphone penetration and Airtel’s roll-out of data
networks across India, we believe these packs will also drive
affordability and bring new users online.”
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| New Vs Old Data Tarrifs |
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