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Monday 3 July 2017

GST effect: ASUS Zenfone 3 Line Up gets price cut of Rs 3000/-

On midnight of 30 June- 1st July India witnessed launch of biggest tax reform in country's history in form of GST. Now GST effects are being seen in terms of price changes in markets for the affected commodities. While the reaction is mixed within the public, organisations do have something to cheer or fear. Amidst all this, the chaos is settling down and GST benefits or burden is being transferred to the end consumer. Thankfully our smartphones market have got something to cheer again and that is evident in recent price cuts from different brands after GST rates are announced.

ASUS one of the most prominent brand which has established itself in market with its sub brand Zenfone is offering a discount of upto 3000/- Rs on its Zenfone 3 series most popular smartphones the Zenfone 3 and Zenfone 3 Max variants. The price cut will be applicable across all platfroms including online and offline sales channels.

Below is the existing and updated pricelist of the models benefited from the recent announcement.

Series
Original Price
New Price
Zenfone 3 5.5 [ZE552KL]
19,999
16,999
Zenfone 3 5.2 [ZE520KL]
17,999
15,999
Zenfone 3 MAX 5.5 [ZC553KL]
15,999
14,999
Zenfone 3s MAX [ZC521TL]
14,999
12,999
Zenfone 3 MAX 5.2 [ZC520TL]
12,999
10,999

Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “Both Zenfone 3 and Zenfone 3 Max series have received an overwhelming response in India, and we are happy to offer a new exciting price for both the models. We are sure that, with this price, both the series will be the best buys in the Indian market.”

Though the presser didn't mentioned this price cut related to GST, however the timing suggests otherwise. GST effect or not, but this announcement is surely going to up the ante for pricing war and benefit the end customer. So if you are in search of a new phone then this is one of the best time to buy one.

Tuesday 13 June 2017

Nokia eyes return of old glory days with launch of Nokia 6, Nokia 5 and Nokia 3

HMD Global, the home of Nokia phones today launched a new generation of Nokia smartphones in India. The new range combines superior craftsmanship with distinctive and premium design along with powerful entertainment features – all this integrated with a pure and latest Android experience, giving you the ability to use your phone, your way. Nokia 3 goes on sale on 16th of June and will be available across top mobile retailers in India. Consumers can pre-book their Nokia 5 starting July 7 select mobile retail outlets across key cities such as Delhi NCR, Mumbai, Bengaluru, Chennai, Chandigarh, Jaipur, Kolkata, Lucknow, Indore, Hyderabad, Pune, Ahmedabad and Calicut and Nokia 6 will be available exclusive on Amazon.in; registrations begin July 14.


At the launch of the new range of smartphones, Ajey Mehta, Vice President India, HMD Global, said, “Nokia is a trusted and well-loved brand across the world and especially in India. Today’s announcement scripts a new chapter for Nokia phones in this country as we set out to capture the hearts and minds of an entirely new generation of fans through an inspiring and purpose-led approach. The new line-up comprising the Nokia 6, Nokia 5 and the Nokia 3 is visually stunning and will always be available out-of-the-box with the latest and pure version of Android. We intend to break the clutter in a market dominated by undifferentiated products by providing a great user experience while living up to the Nokia brand promise of simplicity, trust, reliability and quality.”
Commenting on the partnership with HMD, Manish Tiwary, Vice President, Category Management, Amazon India said“We are thrilled to be the partner-of-choice for the iconic phone brand - Nokia. We are delighted to offer customers exclusive access to Nokia 6 where, with a single sign-on, Amazon Prime customers can experience the best of Amazon in shipping, shopping, streaming and reading along with an exclusive Daily Deal widget. Smartphones have been a top selling category at Amazon with several exclusive offerings and we continue to expand the selection, providing our customers access to millions of products at the best prices.”

Drawing on the hallmarks of the Nokia phone heritage of quality, simplicity and reliability, the range is designed for a new generation of fans.

Nokia 6


Nokia 6: Powerful entertainment experience and superior craftsmanship; available exclusively on Amazon.in
Nokia 6 comes with 5.5” full HD screen, the unibody of the Nokia 6 is crafted from a single block of 6000 series aluminium and is perfect for those who want a robust phone with outstanding entertainment credentials. The smart audio amplifier with dual speakers allow consumers to experience a deep bass and unmatched clarity, whilst Dolby Atmos® sound delivers a powerfully moving entertainment experience.

With outstanding colour reproduction, the Nokia 6 has a fully laminated display stack delivering excellent sunlight readability without compromising the slim form. Powered by the Qualcomm® Snapdragon™ 430 mobile platform and the Qualcomm® Adreno™ 505 graphics processor, the Nokia 6 strikes the perfect balance between performance and power consumption, designed   to   deliver   premium   quality   entertainment   with   battery   life   to   spare, maximising your entertainment experience on the go.  The Nokia 6 is available in four distinct colours – Matte Black, Silver, Tempered Blue and Copper – and will be available on Amazon.in at a recommended best buy price of Rs. 14,999/-.

The new Nokia 6 is available with a special offer - Prime members get Rs. 1000 back when they purchase the device using Amazon Pay balance and all Nokia 6 customers get 80% off on Kindle eBooks up to Rs.300. Also on the new Nokia 6, using a single sign-on to pre-installed Amazon apps and deals widget, consumers get easy access to their personalized deals, content, order history, wish list, and shipment update. Amazon Prime Members can also effortlessly access tens of thousands of movies and TV shows, over 3M eBooks, free one and two-day shipping and so much more.
In addition, Vodafone consumers will get 10GB data per month @ Rs. 249** per month for 5 months on their Nokia 6. Consumers will also get Rs. 2500 off (Rs. 1800 on hotels & Rs.700 off on domestic flights) on Makemytrip.com

Nokia 5: Seamless, premium and durable design
The Nokia 5 has been precision engineered out of a single block of 6000 series aluminium to create a perfect pillowed body that flows seamlessly into the laminated 5.2” IPS HD display with sculpted Corning® Gorilla® Glass. Featuring a ground-breaking innovation in antenna design the Nokia 5 brings robust structural integrity, attention to detail and the quality of a high-end flagship. Powered by the Qualcomm® Snapdragon™ 430 mobile platform, Nokia 5 delivers excellent battery life, improved graphics performance – all in a package that perfectly balances everyday usability with a premium quality design. With additional features including an 8MP, 84-degree wide-angle front facing camera – to squeeze even more scene into your selfie – and excellent sunlight and low light screen visibility, there are plenty of reasons to keep the Nokia 5 out of your pocket and in your hand where it belongs. The Nokia 5 is available in four distinct colours – Matte Black, Silver, Tempered Blue and Copper – and will retail at a recommended best buy price of Rs. 12,899/-. Vodafone consumers will get 5GB data per month @ Rs. 149** per month for 3 months on their Nokia 5. Consumers will also get Rs. 2500 off (Rs. 1800 on hotels & Rs.700 off on domestic flights) on Makemytrip.com

Nokia 3: Superior craftsmanship at an affordable price
This stunning new smartphone is designed to deliver an outstanding experience with unprecedented value.  The Nokia 3 features a precision machined aluminium frame forged out of a single piece of aluminium, offering exceptional structural integrity and protection where it counts. Featuring a fully laminated 5” IPS display with no air gap and sculpted Corning® Gorilla® Glass, the Nokia 3 offers durability and superb clarity delivering a viewing experience that is second to none. With fewer reflections thanks to the polarised screen, the experience is crisp and clear offering unbeatable visibility even in bright sunlight. With seamlessly integrated 8MP wide aperture cameras (front and back), the Nokia 3 packs a truly premium quality smartphone experience into its compact and elegant form. The Nokia 3 is available in four distinct colours – Matte Black, Silver White, Tempered Blue and Copper White – and will retail at a recommended best buy price of Rs. 9,499/-. Vodafone consumers will get 5GB data per month @ Rs. 149** per month for 3 months on their Nokia 3. Consumers will also get Rs. 2500 off (Rs. 1800 on hotels & Rs.700 off on domestic flights) on Makemytrip.com

Always Pure Android
All Nokia smartphones will be shipped with the latest pure Android OS. With guaranteed monthly security updates, Nokia smartphones will always be safe, up-to-date and clutter-free – putting choice at the heart of the consumer experience.  And with the Nougat comes the latest features including Doze, which saves battery life while the phone is in a pocket or bag. The new Nokia smartphones also feature Google’s most recent innovation, the Google Assistant, building further on a great Android experience. Our teams have worked together to ensure conversations with the Google Assistant happen seamlessly on Nokia smartphones.

Channel and after sales strategy:
HMD Global has appointed over 400 distributors in India to support its range of smartphones and feature phones. Through this network, Nokia smartphones and featurephones will be available at more than 80,000 retail outlets across the country.

The company is also investing in a robust after-sales network branded Nokia Mobile Care. By June end, over 300 cities will have a Nokia Mobile Care presence. In addition, consumers will have the opportunity to avail a device pick-up/drop service in 100 more cities. For the new age millennial consumer, we will also have Nokia Mobile Care support in the form of voice and web support.

Monday 12 June 2017

Moto Z2 Play : Price, Features and specifications

Motorola (owned by Lenovo) has recently launched Moto Z2 Play in India, Moto Z2 Play is successor of Moto Z Play launched earlier and supports all the Moto Mods available in market till date. The newly launched Moto Z2 Play is priced at Rs 27,999/-. The phone will be available online on Flipkart as expected , it will also be available on physical stores as well.

Moto Z2 Play
Moto Z2 Play
Moto Z2 Play comes with 4 GB RAM, 64 GB of storage which can be further expanded upto 2 TB via micro SD card and runs on 2.2 GHz octa-core Qualcomm Snapdragon 626 processor. The phone comes with 5.5 inch Full HD Super AMOLED display with Corning Gorilla Glass to protect the phone from scratches. The finger print sensor is placed on the front side of the phone which can be used to navigate/swipe screen left and right. Apart from finger print sensor other sensors on board includes Accelerometer, Ambient light, Gyroscope, proximity, magnetometer and Ultra-sonic. Moto Z2 Play comes with 3000 mAh battery and supports turbo charging to charge the phone in less time.

Moto Z2 play comes with 12 MP rear camera with dual autofocus pixel plus laser autofocus to help capture great detailed photos in any lighting conditions. For front the phone comes with 5 MP 1.4 um f/2.2 , wide angle lens camera supported by dual led flash. On connectivity front the phone supports, GSM, 3G, 4G, Wi-Fi, Bluetooth, NFC, A-GPS, GLONASS. The phone isn't water proof but it comes with a water repellent nano coating which makes the phone resistant to seldom splash of water.

he Moto Z2 Play runs on latest Android  7.1.1 Nougat operating system. Also, Moto will pack the Moto Z2 Play with Moto Armor pack which comes with protective accessories to protect the phone.

Tuesday 6 June 2017

Home Credit India Launches Mobile App, will enable Customers to Access Loan and Repayment Details Instantly

Home Credit, one of India's leading NBFC has launched its mobile app in efforts towards meeting today's digital demand and need of engaging with customers closely by providing access on the go.
The app provides customers with a one-stop view of loan details, repayment schedule, and information on amount due and payment date of loans. With an intuitive design and user-friendly interface based on latest mobile payments technology, the app makes loan repayment convenient and faster for customers. Through the app, customers also have the flexibility to either repay loan completely or in small installments.
Announcing the launch, Tomas Hrdlicka, Chief Marketing Officer, Home Credit India, said, “The convergence and adoption of smartphones, mobile internet and digital payments offers a huge opportunity to expand access to financial services for unbanked population. The mobile app is a major step in our journey of introducing seamless and innovative digital solutions to customers, especially who are new to credit. As a responsible lending institution, we are committed to promoting financial inclusion by leveraging technology and contributing to the growth of digital payments architecture in India.”
The app is available on Google Playstore and is compatible with all Android phones. With over44,000 downloads already and nearly Rs. 17 million worth of point-of-sale and cash loans repaid till date, the app is gaining traction among existing Home Credit India customers.
The market leader in the small ticket size loan category (according to CRIF), Home Credit’s offerings primarily consist of providing in-store financing (direct non-cash loans in retail outlets) to qualified customers looking to purchase consumer durable goods such as mobile phones, home appliances, laptop/tablets, electronic goods and two-wheelers.

Honor 6X receives price cut of Rs 1000 and Rs 2000 on 32 GB and 64 GB variant respectively

Honor 6X, arguably one of the most popular budget smartphones from HTC in recent times has received a significant price cut of INR 1000 on 32 GB (3 GB RAM) variant and INR 2000 on 64 GB (4 GB RAM) variant. nitially retailing at INR 12,999 (32GB) and INR 15,999 (64GB), consumers can now purchase the device for INR 11,999 (32GB) and INR 13,999 (64GB) from 6th June 2017 onwards exclusively on Amazon.in.

Launched earlier in January in India, the Honor 6X has won several awards at the Consumer Electronics Summit (CES) 2017. The Honor 6X offers true value for money at an attractive price tag, coupled with best in class features has generated a lot of attention from consumers pan India.

“The Honor 6X is one our best sellers that has won many hearts due to its performance and dual camera capabilities, all at a very attractive price. The Honor 6X will now be available at a more attractive price for all Amazon India customers from 6th June onwards, making the Honor 6X an even more attractive proposition. This is the perfect time for all those who have been waiting to get their hands on the device” said Mr. Allen Wang – Director Product Center, Huawei India Consumer Business Group.

In terms of specifications, Honor 6X features a gorgeous 5.5-inch full HD (1920*1080p) display, the ergonomically designed Honor 6X boasts a full metal slim body (8.2mm thick) with 2.5D glass on the front and curved panel on the back. The smartphone is localized for the Indian users with EMUI availability in 14 local languages (Hindi, Bengali, Telegu, Marathi, Tamil, Urdu, Gujarati, Kannada, Malayalam, Oriya, Punjabi, Assamese, Maithili and Nepali) and comes with the SOS button which will act as an emergency alarm and send an SMS to preset numbers and also provide location information.

The Honor 6X is available exclusively on Amazon.in and the company has experienced overwhelming customer response with the device going out of stock in a matter of minutes
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