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Friday 12 May 2017

ASUS Zenfone 3 5.5' and 5.2' receives price cut of Rs 8000 and 4000 respectively

ASUS, the Taiwanese mobile technology company, today announced price reductions for its most popular smartphone Zenfone 3.  Zenfone 3 5.5 inch (ZE552KL) which was priced at INR 27,999 is now available for INR 19,999 and Zenfone 3 5.2 inch (ZE520KL) for INR 17,999 against the previous price of INR 21,999.

ASUS Zenfone 3 5.5-inch (ZE552KL)

Commenting on the announcement, Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “Zenfone 3 series, has been globally awarded and appreciated for its, camera capabilities, classy yet contemporary design and high-end performance. Taking it forward, we plan to introduce an exciting range of products this year and the price reduction of Zenfone 3 is a precursor to the forthcoming product line-up.”

The Zenfone 3 features a gorgeous 5.2-inch (ZE520KL) and 5.5-inch (ZE552KL) Full HD (1920 by 1080) Super IPS+ display, Zenfone 3 combines beauty, elegance and high performance with great 16MP/8MP (rear and front) PixelMaster 3.0 Camera with real tone Dual LED Flash. Equipped with the latest Sony® IMX298 sensor, six-element Largan lens with a large f/2.0 aperture, and subject-tracking TriTech auto-focus. Zenfone 3 also offers both optical and electronic image stabilization for blur-free shots and video, a color-correction sensor for true-color photography, and true 4K UHD video recording. Zenfone 3 is the world’s first smartphone worldwide to be powered by Qualcomm’s Snapdragon 625, along with up to 4GB of RAM and 64GB ROM. Zenfone 3 also has a built-in rear fingerprint sensor that unlocks the phone in as quickly as 0.2 seconds. Zenfone 3’s stunning body has 2.5D Corning Gorilla Glass on both front and back side.


Thursday 11 May 2017

Top 5 E-commerce Mobile App Builders That You Should Be Using

E-commerce is a booming industry. It’s important to adapt to new trends that the industry is adopting. The latest trend is the mobile app that e-commerce websites are using to get customers to stay with them and shop.

The success of your e-commerce mobile app largely rests on design. The app must be perfect in every way, with each feature carefully thought out. For this purpose, there are app builders that can help you with this. They have predefined templates, and most importantly, the expertise you need when it comes to app development.

With the user on the go and away from their computers, there are a few basic requirements when it comes to an app.
  • The app must be easily accessible 
  • The content must be readable and simple 
  • Navigation through the app should be simplified 
  • Checkout must be convenient 
  • The app must be clear with products clearly visible to the user 
The best way to figure out how you’d like your app to look is by going through several others. There can be features that interest you. You can also take a look at mobile app review sites and see what catches your fancy. Place yourself in the user's shoes and think about what you want from the app. This kind of insight can help you go a long way.

Once you have a basic idea on how it should look, feel, and function, you can start looking at app builders. These are 5 of the finest e-commerce mobile app builders in the market today.

Contalog

This company provides mobile commerce app solutions to all kinds of businesses. They help create apps for companies that don’t have a website.

They create eye-catching and user-friendly apps that are totally customizable. They have the option to integrate new features of your liking onto an existing template.

This interface lets you update the app frequently so that you can stay ahead of the competition.

Jmango360

This app solution company develops the app for a monthly fee. This fee is collected for the usage of the app and maintenance. They include any changes or updates you want. This means that they’re here to ensure that your app stays ahead of the curve all the time.

They make apps compatible with iOS and Android. You can also have push notifications and global payment integration methods. You can also choose to make this app by yourself with assistance from their end.

Shopgate

Shopgate lets you reach your customer beyond your website right to their phones. This is also one of the app builders that provides services for both iOS and Android devices.

They have a GPS store locator feature. They have push messages, QR code scanners, and fast loading speeds.

Shopgate lets your app to integrate with established e-commerce platforms. They improve customer experience with their 3D cart feature.

Shopify is another app builder that helps you create your website and app.

Mobicommerce

Mobicommerce was an idea that came to its founder when he was facing a technical error with his mobile app. When the company he hired was unable to resolve it, he took it upon himself to create a better platform to create apps.

This is a popular app building company that has over 300 apps to its name. Their cutting edge technology and numerous features have made them one of the most preferred app developing companies in the market.

They have push notifications and store locator features. Apart from that, they provide integrations for over 20 payment gateways. They let you create your own layout as well.

Apphitect

This Dubai-based company was of one the first to get into the business of app building. They have created apps for several global brands. Their experience and employee strength make them the front runners in this market.

They have readymade solutions to complex app requests. Their apps are best known for these features

  • Multi-lingual capabilities 
  • Customizable templates 
  • Rewards and loyalty points 
  • Deep linking features in the app 
  • Performance enhancing software 

The app you get will have a simple and professional look to it. Their apps are compatible with both Android and iOS platforms.

Approach app building companies only after you have a clear picture of how you want your app to be. Go through the apps they’ve created so far. Researching the best commerce websites out there will help you have a clear idea in mind.

The quality of your app will determine the success of your venture.

Wednesday 10 May 2017

HTC slashes price of HTC U Play by 10000 Rs, exclusively available on Amazon.in for INR 29,990

HTC Corporation announced today that the recently launched HTC U Play  will be available exclusively on Amazon.in for Rs 29,990. Launch of HTC U Play was announced in February along with HTC U Ultra. At the time of launch the price of phone was said to be Rs 39,990.

HTC U Play
HTC U Play - Sapphire


HTC U Play comes in Sapphire Blue and Brilliant Black colour options and will be available exclusively on Amazon.in. The device is available at zero cost EMI to customers for a limited period.
The HTC U Play 5.2” smartphone comes with a 64 GB internal memory and 4 GB RAM along with 3D contoured liquid surface and a lustrous, symmetrical, curved glass construction that reflects light beautifully. It also supports additional micro SD cards up to 2 TB. Aptly labelled as the phone that is made ‘For the Playful You’ the HTC U Play comes with HTC Sense Companion. This personal companion is always learning from you and comes with built-in voice recognition so that it’s able to respond to your voice.
Other features include HTC USonic2microphones that analyse your inner ears with a sonar-like pulse, and then adapts to you. The HTC U Play is equipped with a perfectly symmetric thin design and a unique combination of 16 Megapixel rear and an UltraPixelTMcamera technology on the front that provide vivid light, colours and details to take brilliant selfies

ASUS partners with Home Credit to offer 0% Interest EMI on Smartphone purchase

Taiwanese smartphone maker ASUS  today announced its partnership with one of India's leading NFBC Home Credit. This partnership will allow users to purchase ASUS smartphones on EMI without having to worry about the interest. However there will be a fixed processing fees of Rs 399 or Rs 599 for 6 months or 7 months terms respectively.

Click on Image to Enlarge


This strategic step was taken to ensure that consumers have easier access to ASUS smartphones, enabling them to live their digital lives without any hindrances as there is a lot of dependency on today's 4G mobiles.  The schemes, available across Zenfone 3 Max 5.2, Zenfone 3 Max 5.5, Zenfone 3s Max, Zenfone 3 5.2 and Zenfone 3 5.5, will enable customers to purchase these smartphones with hassle-free financing options.

Commenting on the partnership, Peter Chang, Regional Head - South Asia & Country Manager - ASUS India, said, “We have always believed in empowering our consumers with products that perfectly combine advanced technology and luxurious specs. We are very excited about our partnership with Home Credit. Consumers will be able to purchase our smartphones, while also giving them the freedom to select a financing option that suits them the best.”

Speaking on the collaboration with ASUS, Artem Popov, Chief Sales Officer – Home Credit India, said, “We are delighted to partner with a leading smartphone brand like ASUS. We are optimistic that our association to offer quick and easy loans at zero percent interest and easy EMI options will make buying ASUS phones much easier and convenient throughout our 8500 Points of Sale spread across over 70 cities in 15 Indian states.”

Wednesday 5 April 2017

5G Indoor Wireless Equipment to Represent Only 5% of $10 Billion Global Market by 2025 - ABI Research

5G deployments indoors and in venues may be delayed by one year or more when compared to outdoor 5G deployments starting from 2020. ABI Research estimates the global equipment market for in-building wireless, including active distributed antenna systems (DAS), passive DAS, and repeaters, for 2025, will reach close to $10 billion. The overall system revenue in 2025, which includes services and equipment, will grow at a CAGR of 15% to top $19 billion in 2025. Out of this market, 5G in-building wireless equipment will account for $509 million in 2025.

"As 5G nears full specification, mobile network operators will face challenges for indoor mobile coverage, including signal propagation, next-generation fronthaul/backhaul, and massive MIMO," says Nick Marshall, Research Director at ABI Research. "Early 5G deployments indoors and in venues will be a migration building on the features of LTE-Advanced and LTE-Advanced Pro. This will happen technology by technology and frequency by frequency, avoiding costly 'rip and replace' style deployments."

5G is a multi-technology HetNet, comprised of a combination of different cell types and access technologies to seamlessly adapt to an array of use cases and applications. NFV migrates cellular signal processing to a remote telco data center, while MEC, in a countervailing trend, migrates IT compute and storage to the network edge within the building or venue for low latency use cases and applications. Massive MIMO, a key challenge that 5G will face as it nears full specification, refers to the use of multiple antennas at the base station and mobile device.

"We believe that future 5G networks will rely on network functions virtualization, or NFV, and mobile edge computing, or MEC, to alter the architecture and topology of the RAN by leveraging telco data centers to virtualize signal processing in the cloud," concludes Marshall.

With 5G standards yet to be finalized, many equipment vendors are actively researching and developing 5G equipment with a variety of approaches. These companies include Nokia Mobiles with its AirFrame/AirScale Radio Access, Ericsson with its ERS, and CommScope with its OneCell.


ABI Research profiles these companies and more in its In-Building Wireless in the 5G Era report, which also includes a discussion on the challenges of 5G for in-building wireless.