A new trend has ushered in India Inc – customization of technology at
the enterprise level. Companies – big and small, regional and national – are
looking at customized Tablet PCs and Smartphones to help them increase brand
loyalty and brand recall. Key sectors including Healthcare,
Education and Infomedia are the early adopters of customized gadgets and
companies from these sectors are offering customised communication devices to
its employees, students, customers, vendors etc.
Heralding this trend is none other than
Swipe, the leading mobile technology company, better known for introducing
innovative Android-based Tablet PCs & Smartphones in India. Some of the recent
clients of Swipe are Fasoos Food Services, Akanksha Foundation, NM Wadia
Medical College, Amanora Park Town, State Bank of Bikaner and Jaipur, Metro
Shoes, Cabby Tabby, Vibble India, Emenox Healthcare, Seasons Marketing, Chocolate
Biclate, Moving Digital Frames, Ricky Rickshaw, Eagle Eye Solutions, IOEMAS
& Motivation for Excellence Initiative.
On offer are tablets and smartphones with multiple degree of
customizations ranging from custom apps, brandings, hardware configuration, and
tailored customer support. Customizations can be done at Kernel
level where we remove all the unwanted apps and include only the required
software. This insures a simple to understand UI and optimum utilisation of
hardware for the intended purpose, hence offering a fast and seamless user
experience.
Depending on the clients need, Swipe can tweak the hardware in regards to screen sizes, processors, camera
resolution, connectivity, memory and much more. While on the branding front, a
client can get their respective company logos as the boot screen, engraved on
the back cover of the devices, and even custom packaging of devices making the
entire proposition more appealing.
According to a Bain survey approx. 65%-75% consumers
preferred customized options, it engages them more with the company which
ultimately increases the brand loyalty along with recall.
Commenting on this new segment launch, Mr. Shripal Gandhi,
Founder and CEO said, “Enterprises are in need of brand-specific customization
that can enhance brand recall and also help the sales and after sales team work
smarter. In the bargain, this customized technology helps create brand loyalty
of a different kind. At Swipe, we always go a step ahead to know what our
consumers want and create products for them. Every industry works in a different fashion and even individual company
in the same vertical has a different outlook towards business. Swipe’s
customised enterprise solutions are designed keeping in the mind the corporate
requirement and brand-fit.”
By offering customized devices, the communication and work
channel becomes more systematic and simpler. For instance, required data can be
accessible from all the devices easily. Devices can be accustomed to perform
whatever function the Enterprise needs - a restaurant needs devices to only
take orders, a cab agency needs devices only for entertainment of its
passengers, a finance organization needs devices only for sharing data and view
stock related news. These functions can be pre customized according to the
needs and demands of the enterprise. For more information contact us on email: info@justswipe.com or call us: +91 73500 17595.
Disclaimer: This story is taken from a syndicated feed and is not edited by our team except for the headline.
Disclaimer: This story is taken from a syndicated feed and is not edited by our team except for the headline.
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