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Monday, 3 October 2016

HTC Desire 10 Lifestyle with 5.5 inch HD display available for Rs 15,990/- exclusively on Amazon India

HTC recently launched HTC Desire 10 Lifestyle which carries stunning design and flagship level features. 

HTC’s widely praised Desire family of smartphones along with the legendary HTC BoomSound™ Hi-Fi Edition, made popular on the flagship HTC 10, plus 24-bit Hi-Res audio that delivers powerful, crystal-clear audio performance on both the external speakers and headphones. The HTC Desire 10 Lifestyle will be available in India market beginning 30 th September only on and HTC e-store at Rs15,990.
HTC Desire 10 Lifestyle
Inspired by the Art Deco movement in art and design, the HTC Desire 10 Lifestyle captures the spirit of luxury and modernism: bold, precise, geometric metallic lines – influenced by the same contours as the world-renowned HTC 10 – framed by elegant colors and sophisticated materials in a smartphone that inspires with alluring looks on the outside and powerful technology on the inside. Just as Art Deco evolved the art world’s expectations of elegance and sophistication, the HTC Desire 10 evolves what you can expect from an HTC Desire.

“HTC’s Desire line has always stood for fresh, youthful, and fashionable designs that are focused on delivering a great experience,” said, Mr. Faisal Siddiqui, President- South Asia, HTC. “Today, our Desire line is about to make its biggest leap since the original Desire. Inspired by many of the same innovations that have made the flagship HTC 10 so popular, we’re bringing these innovations to the Desire 10 Lifestyle, making it the most brilliant Desire ever. With a brand new, modern luxurious design inspired by the HTC 10 camera, and including features that outshine even some of the top flagship phones in the industry, the HTC Desire 10 Lifestyle will have you rethinking what to expect from an HTC Desire.”

Bold and iconic new metallic contours
The HTC Desire 10 lifestyle has a stunning look, made to shine with a high-contrast metallic gold contour design that elegantly outlines and defines the smartphone’s soft warm matte finish. This bold, polished outline distinctively wraps the edges of the device, encasing the HTC Desire 10 lifestyle’s 5.5” HD (720p) screen, and contrasting with the eye-catching body in two distinct color themes: Stone Black and Polar White.

Awesome, flagship-level sound
Fans of the world-famous HTC BoomSound Hi-Fi Edition in HTC 10 will love the HTC Desire 10 lifestyle. Featuring High-Res audio support, the HTC Desire 10 lifestyle plays your favorite music, movies, and games with awesome, crystal-clear, high-resolution sound quality through stereo external speakers or to your headphones with a powerful, built-in amplifier that has to be heard to be believed. There is simply no better sounding smartphone in the world. With thundering bass and thrilling treble, the HTC Desire 10 lifestyle will keep your sound rocking with incredible intensity throughout the day.

As unique as you
The HTC Desire 10 lifestyle shares the same unparalleled personalization as HTC 10. Built upon the latest version of HTC Sense, the Desire 10 Lifestyle is fully customizable to your unique personality. HTC Freestyle Layout frees you from an onscreen grid and lets you get creative. Drag icons, stickers and widgets anywhere. Layer them, overlap them, group them and more. You can even link stickers to apps, and get rid of onscreen icons entirely. The home screen is yours – use it your way. Express yourself further with HTC Themes, giving you access to thousands of professional looking themes, each with its own icons, background, sounds and more

Performance matters
The HTC Desire 10 lifestyle offers up to 3GB of RAM and 32GB1 storage space, so no matter which model you choose, you can load up on photos, videos, movies, games and more. And if that’s still not enough, the phone offers SD card support for up to 2TB of expandable memory.

Powering all these photos, games, and more is a blazing quad-core professor in Desire 10 lifestyle, keeping everything running smoothly. Even at these speeds, battery is never an issue, either, with a 2,700mAh battery in Desire 10 lifestyle to keep you snapping photos, surfing the web, and having many hours of fun between charges. 

Flipkart's Big Billion Day sale Day 1 sold over half a million products within one hour

In 2012 Google came up with GOSF (Great Online Shopping Festival) with an aim to promote online sales and partnered with ecommerce portals to offer heavy discount for one day. Now you don't have to wait for that one day since October 2014, Flipkart announced its first Big Billion Day sales. The success of the sales can be assessed with the fact that other Big e-comm portals have also started offering huge discounts at same time as Flipkart. 2016 Big Billion Days sale from Flipkart is third edition of the hallmark sales event from the firm and is expected to break all previous records as first hour of the first day surpassed half a million products.


Kick-starting day one of ‘The Big Billion Days’, Flipkart announced that it sold over half a million products within one hour on Day 1 of the sale.

With massive participation from customers from across the country, the sale witnessed the highest number of concurrent users in 5 minutes of going live. This was 10 times more than any given day, making it the highest ever in the history of Flipkart.

Within the electronics and gadget category, we sold more Apple watches in 10 minutes than the total sale of Apple watches online and offline in a month. TV’s are flying off the shelves, with a number of large size (40 inch and above) LED TVs sold in 6 hours already higher than the total number of TV’s sold during The Big Billion Days 2015. Over 40% of customers who shopped for home appliances availed product exchange. Myntra also had a blockbuster sale on day 1, clocking 3 times more revenue in the first hour compared to 2015 edition of Big Billion Days..

Upon hitting this milestone, Kalyan Krishnamurthy, Head, Category Design Organization, Flipkart said, “The Big Billion Days, like every year, has now set a new landmark in the history of commerce in the country. What makes it special is that the number of units sold in the first 6 hours of sale surpassed the total units sold in a day during the first day of The Big Billion Days in 2015! It’s a matter of immense delight to see this response from our consumers, inspiring us to make it even more special over the course of next 4 days of this sale.”

Tuesday, 27 September 2016


HTC, a global leader in mobile innovation and design has renewed its association for the third consecutive year as principal sponsor of Bollywood actor/producer John Abraham’s football franchise North East United FC (NEUFC) at the forthcoming Hero Indian Super League 2016. HTC will occupy the front chest position on the NEUFC Jersey being the principal sponsor of the team that represents the 8 states of North-east India as they enter the championship, which kicks off on 1st October 2016 and will be culminating on 18th December 2016. The company is also planning a range of promotional activities and contests during ISL 2016 to reach closer to the youth and promote the game of football.


HTC renew partnership with NorthEast United FC
HTC renew partnership with NorthEast United FC

Announcing the sponsorship, Mr. Faisal Siddiqui, President- South Asia, HTC said, “We at HTC have been committed to the pursuit of brilliance and are excited to renew our association with North East United FC. The India Super League has been successful in capturing the mindshare of the masses in India’s cricket-dominated sports milieu and we are proud to be a part of this initiative to revolutionize Indian football. Our best wishes are with the team as they play at the inaugural match on their home ground Guwahati on 1st October.” 

According to John Abraham, Indian actor/producer and owner of North East United FC, “It feels great to have HTC reinforcing their belief in NEUFC by supporting us again this season. I feel a strong connect with the brand’s focus on substance, style and innovation which has enabled it to grow its connect with the youth and I hope we can have a long term association to bring about a resurgence in Indian football.”

NEUFC has steady progress in the last few editions of the Tournament by climbing up the Tournament Table year-on-year and the team is looking forward to an exciting season ahead with players like Marquee Didier Zokora who has played 3 world cups, Lallianzuala Chhangte who is the 2nd youngest goal-scorer for India scoring in his debut game and Goalkeeper Subrata Paul who has recently been a recipient of the Arjuna Award.      

More information on the NorthEast United Football Club may be found at the ISL website at:

SEAGATE launches world's thinnest 2TB mobile Hard Drive with BACKUP PLUS ULTRA SLIM

New Compact External Drive Provides High-Capacity Storage for Users to Manage Their Digital Lives

Seagate Technology plc (NASDAQ: STX), a world leader in storage solutions, today announced the launch of the Seagate Backup Plus Ultra Slim, the world’s thinnest 2TB mobile hard drive. This new product builds on the award-winning Backup Plus Slim drive, delivering a stunning new design with the same leading capacity in an even slimmer profile. The Backup Plus Ultra Slim also includes 200GB of Microsoft OneDrive cloud storage and Lyve software compatibility, so users can back up, access and share their favorite files from any device or location.

Pricing and Availability
The Seagate Backup Plus Ultra Slim gold and platinum finishes are now available exclusively from Amazon India at INR5699 for 1TB, INR8399 for 2TB. However, we spotted 2 TB version for 6,905 only on


“The launch of the Backup Plus Ultra Slim builds on Seagate’s rich history of award-winning innovation to give users even more capacity in an incredibly small form factor,” said Tim Bucher, vice president for Seagate’s Consumer Group. “Based on our breakthrough ultra-mobile hard drive technology, this new storage solution gives them a better way to manage the increase in both data volumes and number of devices.”

Sleek New Design for Ultimate Portability and Capacity
At just 9.6mm, the Backup Plus Ultra Slim external drive employs Seagate’s latest 2.5-inch HDD technology, making it more than 50 percent thinner than other 2TB drives on the market. Thanks to its low-profile, high-capacity design, users can keep more than 500,000 songs, 320,000 photos or 240 hours of high definition video in their pocket*. Available in gorgeous golden or platinum metal finish, this sleek new product is designed to complement the looks of stylish computers, tablets and phones.

One-Click or Customizable Backup
The Backup Plus Slim includes Seagate Dashboard software, which offers users either one-click on-demand or customizable, scheduled backups for their devices. This allows users to schedule backups for when it’s most convenient.

Simple Cloud Storage and Management
Backup Plus Ultra Slim comes with 200GB of free Microsoft OneDrive cloud storage for two years, which lets users share and access their favorite files anywhere on a mobile device or a PC. The Backup Plus Ultra Slim also includes Lyve software, which helps users to protect precious photos and videos from their digital cameras and smartphones and automatically organizes them into a single unified library accessible from any mobile device or computer.

5 Best 4G Smartphones in India under Rs 15,000

5 Best 4G Smartphones in India under Rs 15,000
These days consumers are not satisfied with basic smartphones, be it with either Android or any other OS. The user wants his phone to have actual 'Smart' functions which is basically allowing him to use his phone for any purpose, be it business or personal and even while on the go. Manufacturers have come out with feature loaded smartphones but they are usually pricey. However, since the advent of 4G networks in India, it becomes more imperative for one to have a phone with 4G capabilities, yet at the same time, the phone shouldn't be priced too high. This will make an ideal marriage of phone and network for usage by the consumer.
We have therefore listed out the 5 best 4G smartphones for you under INR 15,000, which are currently available in the market.
Do note that all these phones come with certain features which are common such as having an Android OS, IPS LCD Display, Full HD video recording and Dual-SIM capability.
1.    Xiaomi Redmi Note 3:- The Note 3 was launched in March this year and comes with features such as a 1.8 GHz Hexa Core processor and with a screen resolution of an impressive 1080x1920 pixels. It comes in 2 variants - 2 GB RAM & 16 GB internal memory and one with 3 GB RAM & 32 GB internal memory.

Other notable features include Android 5.1 OS, 5.5 inch display screen, 16 MP primary camera, 5 MP secondary camera and a huge battery capacity of 4050 mAh.
Price: INR 9,999 onwards for the 16 GB, and INR 11,999 onwards for the 32 GB variant.

2. Xiaomi Redmi 3S Prime:- This is an another more recent offering from Xiaomi, launched in August 2016 and comes loaded with Android 6.0 OS. It has a 5 inch display, 1.4 GHz Octa Core processor, 3 GB RAM and 32 GB internal memory (Expandable up to 128 GB). The primary camera is 13 MP and battery capacity is a stunning 4100 mAh.

Price: INR 8,999 onwards.

3. Motorola Moto G4 Plus:- The G4 Plus continuing the legacy of Moto G series phones, is loaded with impressive features fit for a higher priced phone. It also comes in 2 variants like the Xiaomi Note 3- 2 GB RAM/16 GB internal memory and 3 GB RAM/32 GB internal memory. It is one of the few phones in this list to come with Corning Gorilla Glass display and an inbuilt Android 6.0 OS with expected upgrade to Android 7.0. It is also the slimmest phone here  at just 7.9 mm thickness .

Other features are a 5.5 inch screen with 1080x1920 resolution, 1.5 GHz Octa Core processor and a 3000 mAh battery.
Price: INR 13,499 onwards for the 16 GB, and INR 14,999 onwards for the 32 GB variant.

4. Motorola Moto G4 Play:- The G4 Play has just been launched by Motorola this month and is one of the cheapest phones in this lot. It comes with Android 6.0 OS, 5 inch display and a 1.2 GHz Quad Core processor, 8 MP primary camera and a 5 MP secondary camera. It has only a 2 GB RAM variant with 16 GB of internal memory. The phone is extremely light at just 137 gm and packs a 2800 mAh battery.

Price: INR 8,999 onwards.

5. Asus Zenfone Max:- The Zenfone Max also comes in two variants - 2 GB RAM & 3 GB RAM and both have 32 GB internal memory. Its an Android 6.0 OS device with a 5.5 inch Gorilla Glass 4 display. The phone features a 1.5 GHz Octa Core CPU, 13 MP primary camera and an excellent battery capacity of 5000 mAh, giving a standby of 914 hours.

Price: INR 9,990 onwards for the 2 GB RAM variant, and INR 12,499 onwards for the 3 GB RAM variant.