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Tuesday, 23 January 2018

ASUS ranked as one Fortune's World's Most Admired Companies for the Computers category

  • ASUS receives Fortune's World’s Most Admired Companies ranking for the Computers category
  • Fortune conducted a worldwide survey of 1500 candidates and selected ASUS as one of the leading companies
  • This is the third time ASUS has been recognized with honors from Fortune’s World’s Most Admired Companies survey
ASUS today announced its honourable recognition as one of Fortune’s World’s Most Admired Companies. The company has been ranked as a leading enterprise in the Computers category, reaffirming its leading position in the industry as a strong brand that continues to deliver excellent products and services.

Survey Method:

Fortune collaborated with its partner Korn Ferry on this survey of corporate reputation. Beginning with a universe of about 1500 candidates, the 1000 largest US companies were ranked by revenue, along with non-US companies in Fortune's Global 500 database that have revenues of $10 billion or more. The highest-revenue companies in each industry were then selected, totalling 680 in 29 countries. The top-rated companies were picked from that pool of 680; the executives who voted work at the companies in that group.

To determine the best-regarded companies in 52 industries, Korn Ferry asked executives, directors, and analysts to rate enterprises in their own industry on nine criteria, from investment value and quality of management and products to social responsibility and ability to attract talent. A company’s score must rank in the top half of its industry survey to be listed.

Monday, 22 January 2018

Infocus offers upto INR 3000 discount at Amazon's Great Indian Sale

Infocus has announced upto INR 3000 discount on the entire smartphone portfolio for its customers. It will be exclusively available at the Amazon Great Indian Sale, starting 21st January till 24th January, 2018.  Making it special for Amazon Prime users, InFocus is providing them early access to InFocus Vision 3 starting 20th January, 2018, 12 noon onwards.

InFocus smartphones Turbo 5 (2+16 & 3+32), Turbo 5 Plus and Snap 4 will have discount upto 3000INR, the recently launched, InFocus Vision 3, an extremely impressive edition priced at INR 6,999/- will now be available at an exchange offer- Extra INR 1000/- off.

Commenting on the offers, Dr. Luo Zhongsheng, Global CEO for Sharp & InFocus said, “We have had a very successful start to 2018 with Amazon India. The amazing user response received on the platform has further strengthen our exclusive partnership. To keep the excitement going, we have announced several offers on our entire smartphone portfolio. We are really thankful to our fans for this exceptional response and are confident that InFocus will continue to win more hearts with its upcoming products.”

The Turbo 5 focuses on reliability and performance packs as the device has battery life of 5000 mAh offering an incredible 34 days of standby time. The smartphone can also be used as a power bank due to its reverse charging option.

InFocus Turbo 5 Plus flaunts a 13MP AF and 5MP dual rear camera with Digital Zoom and a 5MP selfie camera and is backed with a 4850mAh battery which lasts upto 34 days of standby time. While InFocus Snap 4 comes equipped with 4 cameras; 13MP AF with 8MP dual rear camera with LED Flash Light.

The recently launched Vision 3 flaunts a 5.7 inch 18:9 HD High-resolution Large Screen ONCELL display and allows consumers to click ‘Dualfie’, where the screen allows the photos from both front and rear cameras to be displayed on it simultaneously. The smartphone comes with 13 MP AZ and 5 MP 120° Wide-angle rear camera and the 8MP front camera that comes loaded with beauty features and allows upto 7 levels of beauty modification.

Monday, 8 January 2018

ASUS Zenfone Zoom S Review

ASUS Zenfone series phones are spread across the spectrum of smarphone scores. Few of the initial devices were breakthrough in their respective segment (Zenfone5, Zenfone2, Zenfone 4.5 etc) , some of the devices didn't worked out for the brand (ASUS Zenfone Selfie, ASUS Zenfone 4 Selfie pro). 

In 3 years, ASUS has worked a lot in terms of the device's design language, features, bloat wares etc. ASUS Zenfone Zoom  was result of these efforts that brought 3X zoom in a phone. The device was a bit bulky and lacked in few aspects. ASUS Zenfone Zoom S overcomes most of these hiccups but is it still good enough to compete with other flagships? Let's find out.

Build and Design:

ASUS Zenfone Zoom S is comes with a metallic unibody as is the norm now a days for mid-range and premium smartphones. The device sports a 5.5 inch display and is rounded from the edges which makes it quite ergonomic to hold the edges, however it feels slippery from the back as is the case with most of the metallic back phones. 

Volume rockers and power button are placed on right edge of the phone which works as expected and placed well within reach when phone is held in one hand. 

On top there is nothing but a noise cancellation mic, while on the bottom the device sports speaker grill, USB Type C slot, and 3.5 mm audio jack. On the left edge there is a hybrid SIM tray. 

Turning the phone towards back , Finger print sensor is placed on the back as most of other phones from the company, sensor was fast and accurate during our usage. Dual cameras sit on the top left of the phone supported by dual LED flash lights. Towards the bottom ASUS branding can be seen engraved center aligned to the horizontal width.

Bottom Edge

Rear View


As the name suggests ASUS Zenfone Zoom S camera comes with optical zoom capability (2.3X), there are many implementations of dual camera setup which includes RGB+Monochrome, Depth+Auto, ASUS has implemented secondary camera for zoom which adds 2.3x zoom. Both rear cameras are 12MP cameras. The primary camera comes with SONY IMX362 sensor with f/1.7 aperture. The camera also comes with 4-axis OIS, dual pixel autofocus.

Camera no doubt is the highlight of the phone, Auto mode works well for most of  the situations, the images captured are crisp and clear. Phone works well in low light, optical zoom upto 2.3x works fine which can be further zoomed upto 12x digitally however zooming in digitally doesn't work really well. Secondary camera enables you to take portrait shots as well. Below are few of the shots taken by the phone.

Auto Mode

Night Mode

Auto Mode

HDR Mode

Artificial Light (Auto Mode)

Artificial Light (Auto Mode)
 Display and UI:

5.5 inch AMOLED display is good and bright, which can be viewed from different angles and in sunlight as well. There is a blue light filter as well which can be activated when you are reading at night. 

On the UI part, ASUS has done a good job in removing the infamous bloat-wares from the device and there are fewer applications pre-installed on the phone. The phone is running on ASUS Zen UI based on Android 7.0 Nougat. There are still few apps which can irritate the users as there is no option to un-install them however these can be disabled. 


The phone runs on Qualcomm Snapdragon 625 chipset which is proven in many flagship devices, the processor is supported by 4 GB of RAM. We didn't faced any issues while using the phone in terms of performance. The phone is quite responsive when multitasking or putting it through resource intensive tasks. In our usage the device didn't get heated while playing light games for more than 15 minutes however in resource intensive games as NFS, Injustice 2 etc the temperature rises a bit. Good thing is it doesn't become unbearable while playing.

Bottom line:

The ASUS Zenfone Zoom S is priced at 25,999/- as of now on Flipkart. The camera of the device is quite impressive along with performance and battery backup. However when looked at its massive 5000 mAH battery, it seems like its a feat to put a battery of that size into a slim device. Overall the device is one of the best Zenfones from the company.

Having said that if you are looking for a decent device with focus on Camera, recently launched Honor View 10 looks more promising with price of 4K more than ASUS Zenfone Zoom S.

Thursday, 4 January 2018

Videocon Hi5! ties up with Flipkart as its exclusive online partner for sale of its Smartphone Accessories

Videocon Hi5!, the youthful brand engaged in Smartphone accessories tied up with Flipkart, India's leading e-commerce market place, as its exclusive online partner for the sale of its Smartphone accessories. In the phase 1 of this tie up, Videocon Hi5! will offer fast moving accessories including Smartphone Power banks and Smartphone chargers on Flipkart, and subsequently add other products including Smartphone cables, headphones, Bluetooth speakers etc.

As per an estimate, approx 1million units of Power banks are sold every month, of which approx 50% is sold online.

Among the products offered in the Power banks range are 6000 MaH Li-on Power banks, 10,000 MaH Li-on Power banks and 10,000 MaH Li-polymer power banks in metal body, available on vibrant colors including Black, Blue, White in Li-on category' and Rose Gold, Grey and Black in the Li-polymer category.  The Smartphone chargers are available in 1Amp and 2Amp variants, and available in vibrant and youthful dual tone colors including White, Black, Yellow, Orange and Blue.

The Power banks will be available on Flipkart for an attractive price range of Rs 599/- to 999/- (incl GST), and chargers will be available for Rs 229/- for 1Amp and Rs 299/- for 2Amp (incl GST). These products will be available on Flipkart starting today.

Commenting on the announcement, Mr. Arvind Bali, CEO, Videocon Telecom said, “We are delighted to partner with Flipkart, India's leading e-commerce market place for showcasing and selling our premium range of Smartphone accessories. Online is a very important channel, and clearly mobile accessories segment, approx 50% sales happen online, and Flipkart was our obvious choice. Ours is a vibrant and youthful brand and most of our target segment i.e. Youth shops online , and hence a very important channel.

Commenting on the announcement, Rajiv Subramanian, Director, Flipkart commented"We are excited to be the exclusive online partner for the launch of Videocon Mobile charging portfolio. Videocon launch would definitely add great value in terms of quality selection for the Indian consumers in the mobile charging space where we are the undisputed market leaders. Power Banks is a focus category for Flipkart in Electronics Accessories where we have more than 70% of the online and nearly25% of the All India market share”

Honor View 10 launched in India at price of INR 29999, exclusively available on

Honor View 10, the latest flagship phone launched at global event in London will be available for Rs 29,999 exclusively on from 8th Jan. It is important to note that this is the global best price of the device which is retailing at 499 Euros (approx 38,000 INR)  in European markets. 

Enough reasons to buy this phone?

Honor View10 highlights
Honor View10 highlights

Honor View 10 is banking on its AI capabilities along with a very good hardware and software amalgamation in the device. As per the brand new Kirin 970 processor understands what you do with your phone. From fast language translator after being worked upon with Microsoft to recognizing different scenes to make your photos better. 

The device comes with brilliant combination of 20 MP and 16 MP cameras (Monochrome and RGB) at rear and 13 MP front camera. For processing it has got all new in house Kirin 970 octa-core ARM Cortex CPU and a first-to-market Mali-G72 12-core GPU. Users can use the special Gaming Suite to boost gaming performance. Honor has partnered with leading game developers to optimize games for Honor V10, ensuring that games take full advantage of the hardware platform.  

Honor View 10 comes with 6GB RAM and 128 GB internal storage making it much better placed than OnePlus 5T and other flagship devices at this price point.

Honor works with Microsoft to optimize Microsoft Translator for Honor V10. AI Accelerated Translator software delivers instantaneous translation without you needing to be online. New Kirin 970’s powerful NPU makes translation more than 500 percent faster than other smartphones running the same app.

A 3,750 mAh battery with a fast charger make Honor V10 ideal for heavy users. Thanks to the battery optimization with the help EMUI 8.0 and Kirin 970, users can enjoy multimedia for hours without having to worry about frequent charging